Dancing Road: Color Ball Run! Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dancing Road: Color Ball Run!'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dancing Road: Color Ball Run!.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dancing Road: Color Ball Run!
App Name : Dancing Road: Color Ball Run!
Logo：
OS : Android
Network : UnityAds,Google Ads(Admob),AppLovin
Developer : AMANOTES PTE LTD
Publisher : Talking Ginger,Tap Tap Dash,Benji Bananas,Ever After High™ Charmed Style,Moto Traffic Race,Talking Ben the Dog,Cheating Tom 4 - Hair Stylist Wannabe,Talking Tom Cat,Chinese New Year Go Goat Run
Total creative ads during the time period : 1,295
Duration : 866
Popularity : 187,151
Check ASO Keywords of Dancing Road: Color Ball Run!
2. Dancing Road: Color Ball Run!’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dancing Road: Color Ball Run! in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dancing Road: Color Ball Run! in the recent period. As of 2021-03-16, among the Dancing Road: Color Ball Run!‘s ad creative, the Html category's proportion is 10.0%, Video category's proportion is 90.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Dancing Road: Color Ball Run!'s the proportion of networks impressions are placed like this:
IronSource's proportion is 62.49%,
Google Ads(Admob)'s proportion is 16.41%,
Mobvista's proportion is 13.6%,
TikTok Audience Network's proportion is 7.5%,
's proportion is .
In the date of 2021-03-16, Dancing Road: Color Ball Run!‘s network with the most ads is Google Ads(Admob) and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Dancing Road: Color Ball Run!
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dancing Road: Color Ball Run!. We can see some advertising trends.
Top 1 Ad Creative of Dancing Road: Color Ball Run!
Ad Details ：
Headline ：Dancing Road: Color Ball Run!
Text ：The color ball will never slow down! Be totally concentrated!
Top 2 Ad Creative of Dancing Road: Color Ball Run!
Ad Details ：
Headline ：Dancing Road: Color Ball Run!
Text ：Addictive Color Matching Game!
Top 3 Ad Creative of Dancing Road: Color Ball Run!
Ad Details ：
Headline ：Dancing Road: Color Ball Run!
Text ：Addictive Color Matching Game!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 356 | 263 | 261 |
| Popularity | 995 | 987 | 972 |
| Dimensions | 1200 x 627 | 1200 x 627 | 1200 x 627 |
| Creative Type | Image | Image | Image |
| Network | Mobvista | Mobvista | Mobvista |
| Related Ads | 8 | 3 | 4 |
| Countries | Australia,Canada,United Kingdom,United States | United Kingdom,Australia,United States,Canada | Australia,Canada,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Dancing Road: Color Ball Run! in recent advertising is Mobvista, and the main creative type is Image.
In conclusion: The above is a free Dancing Road: Color Ball Run!'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dancing Road: Color Ball Run!, you can click the app name below to view related reports, or you can find more info in ASOTools.