DBS digibank Hong Kong Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the DBS digibank Hong Kong’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DBS digibank Hong Kong.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of DBS digibank Hong Kong

App Name : DBS digibank Hong Kong

Logo

DBS digibank Hong Kong-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook

Developer : DBS Bank (Hong Kong) Limited

Publisher : Voice recorder,PhotoLayers〜Superimpose,Eraser,LGeemote Remote For LG TV,Pet Connect : Challenge Your Mind!

Total creative ads during the time period : 14

Duration : 20

Popularity : 767

2. DBS digibank Hong Kong’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser DBS digibank Hong Kong in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of DBS digibank Hong Kong in the recent period. As of 2020-08-30, among the DBS digibank Hong Kong‘s ad creative, the Html category’s proportion is 100.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, DBS digibank Hong Kong’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-30, DBS digibank Hong Kong‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of DBS digibank Hong Kong

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DBS digibank Hong Kong. We can see some advertising trends.

Top 1 Ad Creative of DBS digibank Hong Kong

Ad Details :

Headline :星展特快海外轉賬HK$0收費即日轉賬

Text :覆蓋全球43個地區

Top 2 Ad Creative of DBS digibank Hong Kong

Ad Details :

Headline :星展特快海外轉賬HK$0收費即日轉賬

Text :【海外轉賬新地區!留喺屋企輕鬆匯「円」去日本】 想去銀行轉賬喺日本買限量版Figure或者投資物業?#星展特快海外轉賬 既慳錢又慳時間,唔駛去銀行排隊,透過星展iBanking網上理財隨時隨地HK$0收費即日轉賬「円」(日元)至日本。慳返高達HK$550手續費,仲無限次任用,經常轉賬的話,一年計落慳好多! 連同日本,星展特快海外轉賬覆蓋全球43個地區,抵用之餘係你安心又穩陣嘅選擇!兌換外幣仲享網上優惠匯率𠻹,而家至2020年9月30日於網上兌換外幣並轉賬達指定金額即送高達HK$800現金獎賞!仲等? 立即行動啦! 優惠受有關條款及細則約束。

Top 3 Ad Creative of DBS digibank Hong Kong

Ad Details :

Headline :經「轉數快」增值八達通

Text :賺取HK$50現金獎賞

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 13 11 4
Popularity 80 72 54
Dimensions 1200 x 628 628 x 628 1200 x 628
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 2
Countries Hong Kong Japan Hong Kong
Language Chinese (Traditional) Chinese (Traditional) Chinese (Traditional)

Through the above analysis, we can see that the most effective channel for DBS digibank Hong Kong in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free DBS digibank Hong Kong’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to DBS digibank Hong Kong, you can click the app name below to view related reports.