Dcard - 年輕人都在 Dcard 上討論 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dcard - 年輕人都在 Dcard 上討論's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dcard - 年輕人都在 Dcard 上討論.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dcard - 年輕人都在 Dcard 上討論
App Name : Dcard - 年輕人都在 Dcard 上討論
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Dcard Taiwan Ltd.
Publisher : Instagram,Facebook,30 Day Fitness Challenge - Workout at Home,Blue Light Filter - Night Mode, Night Shift,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 1,150
Duration : 922
Popularity : 281,440
Check ASO Keywords of Dcard - 年輕人都在 Dcard 上討論
2. Dcard - 年輕人都在 Dcard 上討論’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dcard - 年輕人都在 Dcard 上討論 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dcard - 年輕人都在 Dcard 上討論 in the recent period. As of 2021-03-15, among the Dcard - 年輕人都在 Dcard 上討論‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 15.38%, Playable Ads category's proportion is 0.0%, Image category's proportion is 84.62%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Dcard - 年輕人都在 Dcard 上討論's the proportion of networks impressions are placed like this:
Instagram's proportion is 66.27%,
Facebook's proportion is 14.89%,
Audience Network's proportion is 9.42%,
Messenger's proportion is 9.42%,
's proportion is .
In the date of 2021-03-15, Dcard - 年輕人都在 Dcard 上討論‘s network with the most ads is Instagram and its proportion is 44.23%.
3. Top 3 Ad Creative Analysis of Dcard - 年輕人都在 Dcard 上討論
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dcard - 年輕人都在 Dcard 上討論. We can see some advertising trends.
Top 1 Ad Creative of Dcard - 年輕人都在 Dcard 上討論
Ad Details ：
Headline ：Dcard 校園專用大學生交友平台
Text ：每天午夜一到，Dcard 就會出現一位你從沒遇過的校園同學，如果在 24 小時之內，你們對彼此發出好友邀請時，就會成為朋友。未能成為朋友的話，午夜一過他就會永遠消失，再也不會出現。 Dcard 也是一個匿名社群，因為匿名，....
Top 2 Ad Creative of Dcard - 年輕人都在 Dcard 上討論
Ad Details ：
Headline ：Dcard 校園專用大學生交友平台
Text ：每天午夜一到，Dcard 就會出現一位你從沒遇過的校園同學，如果在 24 小時之內，你們對彼此發出好友邀請時，就會成為朋友。未能成為朋友的話，午夜一過他就會永遠消失，再也不會出現。 Dcard 也是一個匿名社群，因為匿名，....
Top 3 Ad Creative of Dcard - 年輕人都在 Dcard 上討論
Ad Details ：
Headline ：Dcard 校園專用大學生交友平台
Text ：每天午夜一到，Dcard 就會出現一位你從沒遇過的校園同學，如果在 24 小時之內，你們對彼此發出好友邀請時，就會成為朋友。未能成為朋友的話，午夜一過他就會永遠消失，再也不會出現。 Dcard 也是一個匿名社群，因為匿名，....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 221 | 175 | 175 |
| Popularity | 997 | 981 | 980 |
| Dimensions | 2048 x 2048 | 2048 x 2048 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan,Hong Kong | Taiwan | Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Dcard - 年輕人都在 Dcard 上討論 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Dcard - 年輕人都在 Dcard 上討論's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dcard - 年輕人都在 Dcard 上討論, you can click the app name below to view related reports, or you can find more info in ASOTools.