difrently Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the difrently's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps difrently.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of difrently
App Name : difrently
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : SelfRent
Publisher : Facebook,Instagram
Total creative ads during the time period : 68
Duration : 50
Popularity : 5,036
Check ASO Keywords of difrently
2. difrently’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser difrently in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of difrently in the recent period. As of 2021-02-26, among the difrently‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 51.52%, Playable Ads category's proportion is 0.0%, Image category's proportion is 12.12%, Carousel category's proportion is 36.36%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-26, difrently's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.6%,
Instagram's proportion is 34.6%,
Audience Network's proportion is 22.89%,
Messenger's proportion is 7.91%,
's proportion is .
In the date of 2021-02-26, difrently‘s network with the most ads is Facebook and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of difrently
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of difrently. We can see some advertising trends.
Top 1 Ad Creative of difrently
Ad Details ：
Headline ：Noleggia iPhone 12 128Gb da 26,66€* al mese.
Text ：Se sei un imprenditore o un professionista con partita IVA ti conviene il noleggio! Diluisci l'investimento, non fai ammortamento, deduci i canoni da IRES e IRAP e sei assicurato All Risk!
Noleggia il nuovissimo Apple iPhone 12 128Gb. Con la velocità del 5G, chip A14 Bionic, il chip più veloce mai visto su uno smartphone, display OLED edge-to-edge con protezione Ceramic Shield, fotocamera 12MP con modalità notte.
Con difrently puoi noleggiare tutti i beni informatici necessari al tuo business, direttamente online in pochi click.
*Canone indicativo a 48 mesi, IVA esclusa, soggetto ad approvazione da parte di GRENKE LOCAZIONE SRL.
Top 2 Ad Creative of difrently
Ad Details ：
Headline ：Noleggia iPhone 12 128Gb da 26,66€* al mese.
Text ：Se sei un imprenditore o un professionista con partita IVA ti conviene il noleggio! Diluisci l'investimento, non fai ammortamento, deduci i canoni da IRES e IRAP e sei assicurato All Risk!
Noleggia il nuovissimo Apple iPhone 12 128Gb. Con la velocità del 5G, chip A14 Bionic, il chip più veloce mai visto su uno smartphone, display OLED edge-to-edge con protezione Ceramic Shield, fotocamera 12MP con modalità notte.
Con difrently puoi noleggiare tutti i beni informatici necessari al tuo business, direttamente online in pochi click.
*Canone indicativo a 48 mesi, IVA esclusa, soggetto ad approvazione da parte di GRENKE LOCAZIONE SRL.
Top 3 Ad Creative of difrently
Ad Details ：
Headline ：Noleggia iPhone 12 128Gb da 26,66€* al mese.
Text ：Se sei un imprenditore o un professionista con partita IVA ti conviene il noleggio! Diluisci l'investimento, non fai ammortamento, deduci i canoni da IRES e IRAP e sei assicurato All Risk!
Noleggia il nuovissimo Apple iPhone 12 128Gb. Con la velocità del 5G, chip A14 Bionic, il chip più veloce mai visto su uno smartphone, display OLED edge-to-edge con protezione Ceramic Shield, fotocamera 12MP con modalità notte.
Con difrently puoi noleggiare tutti i beni informatici necessari al tuo business, direttamente online in pochi click.
*Canone indicativo a 48 mesi, IVA esclusa, soggetto ad approvazione da parte di GRENKE LOCAZIONE SRL.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 40 | 40 |
| Popularity | 204 | 204 | 202 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | San Marino,Italy | San Marino,Italy | San Marino,Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for difrently in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free difrently's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to difrently, you can click the app name below to view related reports, or you can find more info in ASOTools.