Direct Freight Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Direct Freight's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Direct Freight.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Direct Freight
App Name : Direct Freight
Logo：
OS : Android
Network : Google Ads(Admob),YouTube,Facebook
Developer : Direct Freight Services
Publisher : Tayo Repair Game,道路建设者城市建设 - 重型挖掘和起重机操作员模拟器3D,Cymera,Tayo English Game,宝贝英雄——拯救城市！,Fix My Truck: Red Fire Engine LITE,Drift Mania Championship,Ludo King,Oversize Guide Free
Total creative ads during the time period : 2,025
Duration : 641
Popularity : 275,556
Check ASO Keywords of Direct Freight
2. Direct Freight’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Direct Freight in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Direct Freight in the recent period. As of 2021-03-15, among the Direct Freight‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Direct Freight's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Direct Freight‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Direct Freight
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Direct Freight. We can see some advertising trends.
Top 1 Ad Creative of Direct Freight
Ad Details ：
Headline ：Find Your Own Freight
Text ：We have the tools to help your trucking business make more money.
Top 2 Ad Creative of Direct Freight
Ad Details ：
Headline ：300K+ Loads Posted Daily.
Text ：Enjoy Unlimited Searches.
Top 3 Ad Creative of Direct Freight
Ad Details ：
Headline ：Truck Friendly National Attractions – Direct Freight
Text ：Truck Friendly National Attractions When you’re a long-haul driver, you see a lot of this beautiful country…from the cab of the truck. Landmarks, scenic views, and exciting attractions pass by your windshield but you drive on because you have a deadline to meet. But should you stop? Should you f...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 36 | 26 | 4 |
| Popularity | 181 | 126 | 57 |
| Dimensions | 600 x 314 | 854 x 480 | 686 x 461 |
| Creative Type | Image | Video | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,United States,Australia,Canada | Malaysia,United States,United Kingdom,Australia,Canada | United States,United Kingdom,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Direct Freight in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Direct Freight's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Direct Freight, you can click the app name below to view related reports, or you can find more info in ASOTools.