Disney+ Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Disney+'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Disney+.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Disney+

App Name : Disney+

Logo：

OS : Android

Network : Google Ads(Admob),Facebook,Instagram

Developer : Disney

Publisher : Instagram,Focus - Be Productive!,Backgrounds HD (Wallpapers),Türk Tarihi - ϜϓſϞ,Latest Movies Download,Law Dictionary Offline For Free,Smart TV Remote Tab,Battery Widget Chocolate,Archeologist Adventures

Total creative ads during the time period : 1,116

Duration : 489

Popularity : 105,575

Check ASO Keywords of Disney+

2. Disney+’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Disney+ in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Disney+ in the recent period. As of 2021-03-15, among the Disney+‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Disney+'s the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-03-15, Disney+‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Disney+

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Disney+. We can see some advertising trends.

Top 1 Ad Creative of Disney+

Ad Details ：

Headline ：Avengers Assembled

Text ：The Final Showdown Between Thanos and the Avengers, Begins Now on Disney+.

Top 2 Ad Creative of Disney+

Ad Details ：

Headline ：Soyez parmi les premiers

Text ：Diffusion en continu pour seulement 8.99$/mois ou 89.99$/année.

Top 3 Ad Creative of Disney+

Ad Details ：

Headline ：Disney+

Text ：Start your 7-day free trial. Then just $8.99/mo. or $89.99/yr.

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Disney+ in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free Disney+'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Disney+, you can click the app name below to view related reports, or you can find more info in ASOTools.

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