Disney+ Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Disney+’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Disney+.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Disney+

App Name : Disney+



OS : iOS

Network : Google Ads(Admob),Facebook,Twitter

Developer : Disney Electronic Content, Inc.

Publisher : Cook1Cook - 食譜新體驗,你的美食煮場!,Racing in Car,日语神器-畅快学习日本语,Crazy Scientist Lab Experiment – Amazing chemistry experiments game,一样的形状? for 蜡笔小新,Drift Wars,轻松学上海话,School Lunch Food Maker Salon - Kids Make Cooking Games!

Total creative ads during the time period : 480

Duration : 293

Popularity : 35,271

2. Disney+’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Disney+ in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Disney+ in the recent period. As of 2020-08-31, among the Disney+‘s ad creative, the Html category’s proportion is 25.0%, Video category’s proportion is 25.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 25.0%, Carousel category’s proportion is 25.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, Disney+’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-08-31, Disney+‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Disney+

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Disney+. We can see some advertising trends.

Top 1 Ad Creative of Disney+

Ad Details :

Headline :Obtenir Disney+

Text :Regardez La Reine des Neiges 2

Top 2 Ad Creative of Disney+

Ad Details :

Headline :The home of everything Frozen

Text :Sign up now for £5.99 a month or £59.99 a year.

Top 3 Ad Creative of Disney+

Ad Details :

Headline :Obtenir Disney+

Text :Regardez La Reine des Neiges 2

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 78 52 84
Popularity 443 307 255
Dimensions 288 x 512 640 x 360 640 x 360
Creative Type Image Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 11 1 2
Countries United Kingdom,Australia,Canada,United States Austria,Germany,Liechtenstein
Language NA English German

Through the above analysis, we can see that the most effective channel for Disney+ in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free Disney+’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Disney+, you can click the app name below to view related reports.