Disney Pop Town! Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Disney Pop Town!'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Disney Pop Town!.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Disney Pop Town!
App Name : Disney Pop Town!
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Jam City, Inc.
Publisher : Facebook,Instagram,Minesweeper Lv999,Dinosaur Puzzle - Amazing Dinosaurs Puzzles Games for kids,开心数字消消乐 - 单机休闲小游戏,Tractor Games - Crazy Tractor 2016,Coin Dozer: Haunted
Total creative ads during the time period : 284
Duration : 49
Popularity : 22,169
Check ASO Keywords of Disney Pop Town!
2. Disney Pop Town!’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Disney Pop Town! in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Disney Pop Town! in the recent period. As of 2021-03-16, among the Disney Pop Town!‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Disney Pop Town!'s the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.12%,
Instagram's proportion is 25.12%,
Messenger's proportion is 25.12%,
Facebook's proportion is 24.63%,
's proportion is .
In the date of 2021-03-16, Disney Pop Town!‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Disney Pop Town!
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Disney Pop Town!. We can see some advertising trends.
Top 1 Ad Creative of Disney Pop Town!
Ad Details ：
Headline ：NEW DISNEY GAME! 🌈
Text ：The Town Needs You! 🏡 Customize, Solve Puzzles, and Spruce Up The Town To Your Disney and Pixar Delights! Collect, Create and Celebrate! 🍭🎈
Top 2 Ad Creative of Disney Pop Town!
Ad Details ：
Headline ：NEW DISNEY GAME! 🌈
Text ：The Town Needs You! 🏡 Customize, Solve Puzzles, and Spruce Up The Town To Your Disney and Pixar Delights! Collect, Create and Celebrate! 🍭🎈
Top 3 Ad Creative of Disney Pop Town!
Ad Details ：
Headline ：NEW DISNEY GAME! 🌈
Text ：The Town Needs You! 🏡 Customize, Solve Puzzles, and Spruce Up The Town To Your Disney and Pixar Delights! Collect, Create and Celebrate! 🍭🎈
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 46 | 46 |
| Popularity | 256 | 256 | 255 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Disney Pop Town! in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Disney Pop Town!'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Disney Pop Town!, you can click the app name below to view related reports, or you can find more info in ASOTools.