DraftKings Lineup Optimizer Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DraftKings Lineup Optimizer's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DraftKings Lineup Optimizer.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DraftKings Lineup Optimizer
App Name : DraftKings Lineup Optimizer
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Scott Spiller
Publisher : Instagram,Facebook
Total creative ads during the time period : 14
Duration : 197
Popularity : 8,351
Check ASO Keywords of DraftKings Lineup Optimizer
2. DraftKings Lineup Optimizer’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DraftKings Lineup Optimizer in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DraftKings Lineup Optimizer in the recent period. As of 2021-02-15, among the DraftKings Lineup Optimizer‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-15, DraftKings Lineup Optimizer's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-02-15, DraftKings Lineup Optimizer‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of DraftKings Lineup Optimizer
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DraftKings Lineup Optimizer. We can see some advertising trends.
Top 1 Ad Creative of DraftKings Lineup Optimizer
Ad Details ：
Headline ：
Text ：The DraftKings Lineup Optimizer app will generate a lineup for you based on my custom projected points algorithm. It will loop through thousands of combinations to find you a great scoring team!
Top 2 Ad Creative of DraftKings Lineup Optimizer
Ad Details ：
Headline ：
Text ：The DraftKings Lineup Optimizer app will generate a lineup for you based on my custom projected points algorithm. It will loop through thousands of combinations to find you a great scoring team!
Top 3 Ad Creative of DraftKings Lineup Optimizer
Ad Details ：
Headline ：
Text ：The DraftKings Lineup Optimizer app will generate a lineup for you based on my custom projected points algorithm. It will loop through thousands of combinations to find you a great scoring team!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 135 | 135 | 135 |
| Popularity | 941 | 940 | 939 |
| Dimensions | 276 x 600 | 276 x 600 | 276 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for DraftKings Lineup Optimizer in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free DraftKings Lineup Optimizer's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DraftKings Lineup Optimizer, you can click the app name below to view related reports, or you can find more info in ASOTools.