Dragon City Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dragon City Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dragon City Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dragon City Mobile
App Name : Dragon City Mobile
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Socialpoint
Publisher : Instagram,Facebook,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Smashy City,Unforgiving,Lionbot - Robot Collecting, Building & Fighting,Moy City Builder
Total creative ads during the time period : 5,377
Duration : 2,514
Popularity : 494,888
Check ASO Keywords of Dragon City Mobile
2. Dragon City Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dragon City Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dragon City Mobile in the recent period. As of 2021-03-15, among the Dragon City Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Dragon City Mobile's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.59%,
Facebook's proportion is 25.37%,
Instagram's proportion is 24.53%,
Messenger's proportion is 24.51%,
's proportion is .
In the date of 2021-03-15, Dragon City Mobile‘s network with the most ads is Facebook and its proportion is 25.47%.
3. Top 3 Ad Creative Analysis of Dragon City Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dragon City Mobile. We can see some advertising trends.
Top 1 Ad Creative of Dragon City Mobile
Ad Details ：
Headline ：Build Your Dragon City
Text ：Build and Decorate a Magical Dragon City!
Top 2 Ad Creative of Dragon City Mobile
Ad Details ：
Headline ：The Ultimate Dragon Game
Text ：Feed, Grow and Train your Dragons to Fight in Epic Battles!
Top 3 Ad Creative of Dragon City Mobile
Ad Details ：
Headline ：The Ultimate Dragon Game
Text ：Feed, Grow and Train your Dragons to Fight in Epic Battles!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 637 | 647 | 637 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 720 | 1080 x 1080 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,United Kingdom,Canada,Brazil,Kenya,Germany,Australia,Libyan Arab Jm,France | United States,United Kingdom,Canada,Kenya,Brazil,Germany,Australia,Libyan Arab Jm,France | United States,United Kingdom,Brazil,Canada,Kenya,Germany,Australia,Libyan Arab Jm,France |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Dragon City Mobile in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Dragon City Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dragon City Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.