Drop The Zombie Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Drop The Zombie's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Drop The Zombie.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Drop The Zombie
App Name : Drop The Zombie
Logo：
OS : Android
Network : Facebook,Audience Network
Developer : Level9
Publisher :
Total creative ads during the time period : 14
Duration : 366
Popularity : 13,984
Check ASO Keywords of Drop The Zombie
2. Drop The Zombie’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Drop The Zombie in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Drop The Zombie in the recent period. As of 2020-10-14, among the Drop The Zombie‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 30.77%, Playable Ads category's proportion is 0.0%, Image category's proportion is 69.23%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-14, Drop The Zombie's the proportion of networks impressions are placed like this:
Audience Network's proportion is 50.91%,
Facebook's proportion is 49.09%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-14, Drop The Zombie‘s network with the most ads is Audience Network and its proportion is 53.85%.
3. Top 3 Ad Creative Analysis of Drop The Zombie
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Drop The Zombie. We can see some advertising trends.
Top 1 Ad Creative of Drop The Zombie
Ad Details ：
Headline ：比你想象還可怕的喪屍在等你哦~下載就可以見到👉👉👉👉👉👉
Text ：Dominate humanity with your own army of zombies and conquer the world Real-Zombie Apocalyptic Strategy Simulation Game, Drop-the-Zombie! "New evolution of zombies have begun! Dominate the world with your own special army of zombies. Infect the people left in the cities with the zombie virus to creat...
Top 2 Ad Creative of Drop The Zombie
Ad Details ：
Headline ：比你想象還可怕的喪屍在等你哦~下載就可以見到👉👉👉👉👉👉
Text ：與强力的喪屍征服全世界！
🔥🔥又可愛又可怕！100多種的喪屍🔥🔥
🔥🔥我的喪屍與人類的BATTLE！🔥🔥
Top 3 Ad Creative of Drop The Zombie
Ad Details ：
Headline ：比你想象還可怕的喪屍在等你哦~下載就可以見到👉👉👉👉👉👉
Text ：與强力的喪屍征服全世界！
🔥🔥又可愛又可怕！100多種的喪屍🔥🔥
🔥🔥我的喪屍與人類的BATTLE！🔥🔥
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 365 | 365 | 365 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 2048 x 1288 | 2048 x 1152 | 400 x 224 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan | Taiwan | Taiwan |
| Language | English | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Drop The Zombie in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Drop The Zombie's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Drop The Zombie, you can click the app name below to view related reports, or you can find more info in ASOTools.