Dyson Link Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dyson Link’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dyson Link.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dyson Link
App Name : Dyson Link
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : Dyson Inc.
Publisher : Call Recorder,USA Weather forecast
Total creative ads during the time period : 53
Duration : 752
Popularity : 5,591
2. Dyson Link’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Dyson Link in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dyson Link in the recent period. As of 2020-08-15, among the Dyson Link‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-15, Dyson Link’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 50.0%,
Instagram’s proportion is 50.0%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-08-15, Dyson Link‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Dyson Link
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dyson Link. We can see some advertising trends.
Top 1 Ad Creative of Dyson Link
Ad Details ：
Headline ：Nuevo Dyson Pure Hot + Cool
Text ：Refresca con aire puro toda una habitación
Top 2 Ad Creative of Dyson Link
Ad Details ：
Headline ：Nueva Dyson Lightcycle
Text ：Con Dyson Lightcycle ve los colores como son realmente
Top 3 Ad Creative of Dyson Link
Ad Details ：
Headline ：Lámpara Dyson Lightcycle
Text ：Iluminación inteligente en tu hogar
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 218 | 164 | 58 |
| Popularity | 876 | 719 | 337 |
| Dimensions | 400 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 2 | 2 | 1 |
| Countries | Chile,Cuba,Paraguay,Colombia,Argentina,Mexico,Peru,Spain,Panama,Venezuela | Venezuela,Colombia,Paraguay,Panama,Peru,Mexico,Cuba,Spain,Chile,Argentina | Mexico |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Dyson Link in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Dyson Link’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dyson Link, you can click the app name below to view related reports.