East Oregonian Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the East Oregonian's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps East Oregonian.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of East Oregonian
App Name : East Oregonian
Logo：
OS : iOS
Network : Facebook,Instagram
Developer : EO Media Group
Publisher : Facebook,Instagram
Total creative ads during the time period : 19
Duration : 439
Popularity : 3,349
Check ASO Keywords of East Oregonian
2. East Oregonian’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser East Oregonian in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of East Oregonian in the recent period. As of 2020-08-21, among the East Oregonian‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-21, East Oregonian's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-21, East Oregonian‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of East Oregonian
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of East Oregonian. We can see some advertising trends.
Top 1 Ad Creative of East Oregonian
Ad Details ：
Headline ：Oregon labor laws among the strongest in the nation
Text ：PENDLETON — As Oregon workers celebrated Labor Day on Monday, they were enjoying a day off in a state considered one of the best in the country for employees.
Top 2 Ad Creative of East Oregonian
Ad Details ：
Headline ：Trainor | Oregon workers deserve more protections
Text ：From Oregon AFL-CIO President Graham Trainor in the East Oregonian today:
"So many working Oregonians are stepping up, answering the call, going to work, caring for those infected by the virus, and getting us through this difficult time like the everyday heroes they have always been. We must remember the value and the dignity of these workers, and all working Oregonians, when this dark period is behind us. And, we must prioritize the ongoing efforts by Oregon’s unions and community advocates to create an economy that works for all Oregonians in the months and years ahead."
#UnionStrong #1u #Coronavirus #COVID19
Top 3 Ad Creative of East Oregonian
Ad Details ：
Headline ：Other views | Oregon needs stronger COVID-19 workplace protections
Text ：From Oregon AFL-CIO President Graham Trainor:
"Without a clear end of the pandemic in sight, it is incumbent upon Oregon OSHA to step up and protect workers with clear, consistent, enforceable standards. Once an infectious disease standard is ensured, Oregon will set a strong precedent for worker protection that will signal Oregon’s values and commitment to workplace and public safety to the rest of the country at a time when working people need it the most."
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 240 | 133 | 133 |
| Popularity | 998 | 514 | 512 |
| Dimensions | 945 x 630 | 488 x 617 | 475 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | United States | United States | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for East Oregonian in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free East Oregonian's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to East Oregonian, you can click the app name below to view related reports, or you can find more info in ASOTools.