Eat Purely Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Eat Purely's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Eat Purely.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Eat Purely
App Name : Eat Purely
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : The Eat Purely Company
Publisher : Instagram,Facebook
Total creative ads during the time period : 67
Duration : 1,765
Popularity : 16,429
Check ASO Keywords of Eat Purely
2. Eat Purely’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Eat Purely in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Eat Purely in the recent period. As of 2021-03-15, among the Eat Purely‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 83.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 16.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Eat Purely's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-15, Eat Purely‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Eat Purely
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Eat Purely. We can see some advertising trends.
Top 1 Ad Creative of Eat Purely
Ad Details ：
Headline ：Chicago's Go-To Meal Delivery Service
Text ：Order from our menu of gourmet, pre-made meals & meal plan without the hassle. Simply delicious food for you and the whole family.
Top 2 Ad Creative of Eat Purely
Ad Details ：
Headline ：Chicago's Go-To Meal Delivery Service
Text ：Order from our menu of gourmet, pre-made meals & meal plan without the hassle. Simply delicious food for you and the whole family.
Top 3 Ad Creative of Eat Purely
Ad Details ：
Headline ：Chicago's Go-To Meal Delivery Service
Text ：Order chef-crafted meals free of hormones, artificial colors, flavors, sweeteners, and preservatives. Just real food, without the hassle.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 83 | 83 | 83 |
| Popularity | 578 | 578 | 577 |
| Dimensions | 600 x 600 | 338 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,Australia,United Kingdom,United States | Canada,Australia,United Kingdom,United States | United States,United Kingdom,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Eat Purely in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Eat Purely's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Eat Purely, you can click the app name below to view related reports, or you can find more info in ASOTools.