ECCO Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ECCO’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ECCO.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ECCO

App Name : ECCO

Logo

ECCO-SocialPeta

OS : Android

Network : Google Ads(Admob),YouTube,Instagram

Developer : ECCO

Publisher : 따릉이 어딨어? (따릉이 타이머, 따릉이 지도, 서울시 공유자전거 따릉이),Jigsaw Puzzles Epic,有趣 食品 制造 游 女孩,Cacheta Online,Bagha Chal (Tigers & Goats),Drift Mania Championship,Rainbow Cars - Learn Colors,Pastel Stamp by PhotoUp

Total creative ads during the time period : 85

Duration : 164

Popularity : 4,467

2. ECCO’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ECCO in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ECCO in the recent period. As of 2020-09-04, among the ECCO‘s ad creative, the Html category’s proportion is 100.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, ECCO’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

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In the date of 2020-09-04, ECCO‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of ECCO

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ECCO. We can see some advertising trends.

Top 1 Ad Creative of ECCO

Ad Details :

Headline :Sale в Eсco 0+

Text :www.ecco-shoes.ru

Top 2 Ad Creative of ECCO

Ad Details :

Headline :ЕССО Shoes

Text :Твои кроссовки могут больше! Если это новые ECCO ST.1 и ECCO ST.1 LITE с амортизатором SHOCK-THRU. Идеальное сочетание дизайна и высокой технологичности в одной паре обуви.

Top 3 Ad Creative of ECCO

Ad Details :

Headline :ЕССО Shoes

Text :Закажите яркую, модную и удобную обувь для вашего ребенка с бесплатной доставкой! Подробности на сайте

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 8 8 1
Popularity 67 66 51
Dimensions 300 x 60 640 x 360 640 x 360
Creative Type Image Video Video
Network YouTube Instagram Instagram
Related Ads 1 1 1
Countries Argentina,Finland,Russia,Algeria,Spain,Israel,United States,Greece Russia Russia
Language English Russian Russian

Through the above analysis, we can see that the most effective channel for ECCO in recent advertising is YouTube, and the main creative type is Image.

In conclusion: The above is a free ECCO’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ECCO, you can click the app name below to view related reports.