ecoATM Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ecoATM's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ecoATM.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ecoATM
App Name : ecoATM
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : ecoATM, Inc.
Publisher : Instagram,Facebook,美女发型 集合了编发盘发马尾卷发和盘头,我的安吉拉,Drift Wars,Light Bible: Daily Verses, Prayer, Audio Bible
Total creative ads during the time period : 652
Duration : 995
Popularity : 88,735
Check ASO Keywords of ecoATM
2. ecoATM’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ecoATM in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ecoATM in the recent period. As of 2021-03-15, among the ecoATM‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ecoATM's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, ecoATM‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of ecoATM
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ecoATM. We can see some advertising trends.
Top 1 Ad Creative of ecoATM
Ad Details ：
Headline ：Safe In-Store Shopping Tips During the COVID-19 Outbreak
Text ：When you need to go out, make sure to follow these tips to stay safe.
Top 2 Ad Creative of ecoATM
Ad Details ：
Headline ：Sell Your Phone for Instant Cash at ecoATM
Text ：We'll put cash in your pocket and keep old devices out of landfills. Price your device to see how much it's worth to sell at ecoATM with no human contact. 📱
Top 3 Ad Creative of ecoATM
Ad Details ：
Headline ：Sell Your Phone with No Human Contact
Text ：The best way to sell your old phone right now is with ecoATM. Our kiosks require no human contact, are disinfected regularly and offer instant payment. 💰
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 119 | 119 | 119 |
| Popularity | 850 | 848 | 845 |
| Dimensions | 1080 x 1080 | 400 x 224 | 1920 x 1352 |
| Creative Type | Image | Video | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United Kingdom,Australia,Canada,United States | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ecoATM in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free ecoATM's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ecoATM, you can click the app name below to view related reports, or you can find more info in ASOTools.