Eddy's Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Eddy's's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Eddy's.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Eddy's

App Name : Eddy's

Logo：

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : Eddy's Eindhoven B.V.

Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,Korean Food Recipes - 10k Recipes,Photo Editor & Pic Collage - Sweet Selfie Camera

Total creative ads during the time period : 284

Duration : 1,016

Popularity : 33,698

Check ASO Keywords of Eddy's

2. Eddy's’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Eddy's in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Eddy's in the recent period. As of 2021-02-23, among the Eddy's‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-23, Eddy's's the proportion of networks impressions are placed like this:

Instagram's proportion is 65.27%,

Facebook's proportion is 34.73%,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2021-02-23, Eddy's‘s network with the most ads is Instagram and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of Eddy's

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Eddy's. We can see some advertising trends.

Top 1 Ad Creative of Eddy's

Ad Details ：

Headline ：Sale | Eddy's Eindhoven

Text ：Shop nu met kortingen tot 50% bij Eddy's!

Top 2 Ad Creative of Eddy's

Ad Details ：

Headline ：

Text ：UP TO 60% OFF LYLE & SCOTT KIDS!

Top 3 Ad Creative of Eddy's

Ad Details ：

Headline ：SALE 50%

Text ：NOW 50% OFF ALL LYLE & SCOTT KIDS ITEMS! 🤩 Selling fast, so hurry up 💨

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Eddy's in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Eddy's's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Eddy's, you can click the app name below to view related reports, or you can find more info in ASOTools.

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