El Pollo Loco - Loco Rewards Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the El Pollo Loco - Loco Rewards’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps El Pollo Loco - Loco Rewards.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of El Pollo Loco - Loco Rewards

App Name : El Pollo Loco - Loco Rewards

Logo

El Pollo Loco - Loco Rewards-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,YouTube

Developer : El Pollo Loco, Inc.

Publisher : Chef Judy 2: Pie Maker,Bible in English,Cooking Games for Fun,月子餐 - 产后一个月恢复必备美食营养菜谱大全,Fotor - Photo Editor & Collage,Buenas Noches 3 - Canciones de cuna para niños,Coin Dozer: Pirates,Muslim Heroes

Total creative ads during the time period : 235

Duration : 922

Popularity : 14,775

2. El Pollo Loco - Loco Rewards’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser El Pollo Loco - Loco Rewards in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of El Pollo Loco - Loco Rewards in the recent period. As of 2020-09-07, among the El Pollo Loco - Loco Rewards‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 75.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 25.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, El Pollo Loco - Loco Rewards’s the proportion of networks impressions are placed like this:

YouTube’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, El Pollo Loco - Loco Rewards‘s network with the most ads is YouTube and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of El Pollo Loco - Loco Rewards

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of El Pollo Loco - Loco Rewards. We can see some advertising trends.

Top 1 Ad Creative of El Pollo Loco - Loco Rewards

Ad Details :

Headline :Join LOCO Rewards

Text :More Chips. More guacamole. More points. Get a free handmade chips and guacamole when you join Loco Rewards.

Top 2 Ad Creative of El Pollo Loco - Loco Rewards

Ad Details :

Headline :Tostada Salads

Text :www.elpolloloco.com

Top 3 Ad Creative of El Pollo Loco - Loco Rewards

Ad Details :

Headline :$5 Nachos

Text :www.elpolloloco.com

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 29 57 60
Popularity 315 287 192
Dimensions 1255 x 1274 1920 x 1080 2120 x 351
Creative Type Image Video Image
Network Facebook YouTube YouTube
Related Ads 2 1 2
Countries United States Peru,United States,Turkey,Taiwan,Egypt,Ukraine,Mexico,France,Philippines,Algeria,Pakistan,United Kingdom,Colombia Brazil,Spain,United States,Algeria,France,Taiwan
Language English Italian Italian

Through the above analysis, we can see that the most effective channel for El Pollo Loco - Loco Rewards in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free El Pollo Loco - Loco Rewards’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to El Pollo Loco - Loco Rewards, you can click the app name below to view related reports.