Electrify America Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Electrify America's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Electrify America.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Electrify America
App Name : Electrify America
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Electrify America, LLC
Publisher : Instagram,POTO - Photo Collage Editor,开箱模拟器 for 皇室战争,Un día más culto,GulogGratis,Montage Video Musique,Cool Wallpapers for Pokemon,Facebook,MySQL QueryDB Client
Total creative ads during the time period : 62
Duration : 368
Popularity : 11,491
Check ASO Keywords of Electrify America
2. Electrify America’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Electrify America in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Electrify America in the recent period. As of 2021-01-29, among the Electrify America‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 73.68%, Playable Ads category's proportion is 0.0%, Image category's proportion is 26.32%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-29, Electrify America's the proportion of networks impressions are placed like this:
Facebook's proportion is 62.52%,
Instagram's proportion is 35.38%,
Audience Network's proportion is 2.11%,
's proportion is ,
's proportion is .
In the date of 2021-01-29, Electrify America‘s network with the most ads is Facebook and its proportion is 47.37%.
3. Top 3 Ad Creative Analysis of Electrify America
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Electrify America. We can see some advertising trends.
Top 1 Ad Creative of Electrify America
Ad Details ：
Headline ：Electrify America: Salutations
Text ：When you’re ready to go, so are we. We’re all dreaming of hitting the road—watch our latest commercial and wake up to new possibilities for #EV drivers.
Top 2 Ad Creative of Electrify America
Ad Details ：
Headline ：Electrify America
Text ：Can't wait to hit the road? Electrify America has coast-to-coast charging stations with ultra-fast chargers.
Top 3 Ad Creative of Electrify America
Ad Details ：
Headline ：Electrify America
Text ：Find electric vehicle charging stations near where you need them. Download the Electrify America app today.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 152 | 84 | 73 |
| Popularity | 844 | 676 | 269 |
| Dimensions | 400 x 224 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 2 | 1 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Electrify America in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Electrify America's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Electrify America, you can click the app name below to view related reports, or you can find more info in ASOTools.