elo - have fun Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the elo - have fun's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps elo - have fun.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of elo - have fun
App Name : elo - have fun
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : elo Games GmbH
Publisher : Facebook,Instagram
Total creative ads during the time period : 122
Duration : 180
Popularity : 10,072
Check ASO Keywords of elo - have fun
2. elo - have fun’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser elo - have fun in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of elo - have fun in the recent period. As of 2021-03-12, among the elo - have fun‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 56.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 36.0%, Carousel category's proportion is 8.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, elo - have fun's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.9%,
Instagram's proportion is 26.36%,
Messenger's proportion is 24.4%,
Audience Network's proportion is 22.34%,
's proportion is .
In the date of 2021-03-12, elo - have fun‘s network with the most ads is Facebook and its proportion is 28.0%.
3. Top 3 Ad Creative Analysis of elo - have fun
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of elo - have fun. We can see some advertising trends.
Top 1 Ad Creative of elo - have fun
Ad Details ：
Headline ：Mit wem spielst du Heute?
Text ：Über 40 Spiele zum Zusammen Spielen in einer App
Top 2 Ad Creative of elo - have fun
Ad Details ：
Headline ：Spiel und Mitspieler wählen
Text ：Brettspielabend beginnt
Top 3 Ad Creative of elo - have fun
Ad Details ：
Headline ：Spiel und Mitspieler wählen
Text ：Brettspielabend beginnt
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 52 | 23 | 23 |
| Popularity | 154 | 118 | 117 |
| Dimensions | 400 x 224 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | Austria,Liechtenstein,Germany | Germany | Germany |
| Language | German | German | German |
Through the above analysis, we can see that the most effective channel for elo - have fun in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free elo - have fun's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to elo - have fun, you can click the app name below to view related reports, or you can find more info in ASOTools.