Emma by AXA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Emma by AXA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Emma by AXA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Emma by AXA
App Name : Emma by AXA
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : AXA-China Region
Publisher : Instagram,IELTS Preparation - Lessons & Exams Tips,电池管家-电池检测维护大师,Facebook,Guide for WeChat Messenger,高中物理轻松学 - 名师课堂视频教学高考必备,`Hong Kong Radios: 香港 收音機,初中数学轻松学 - 名师课堂视频教学中考必备
Total creative ads during the time period : 1,012
Duration : 566
Popularity : 93,757
Check ASO Keywords of Emma by AXA
2. Emma by AXA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Emma by AXA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Emma by AXA in the recent period. As of 2021-02-19, among the Emma by AXA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, Emma by AXA's the proportion of networks impressions are placed like this:
YouTube's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-19, Emma by AXA‘s network with the most ads is YouTube and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Emma by AXA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Emma by AXA. We can see some advertising trends.
Top 1 Ad Creative of Emma by AXA
Ad Details ：
Headline ：AXA安盛智尊守慧醫療保障：全額支付住院及手術費用
Text ：政府認可自願醫保靈活計劃，現投保享高達6個月保費折扣！兼享最高每年8,000港元扣稅限額^！
Top 2 Ad Creative of Emma by AXA
Ad Details ：
Headline ：「賞生活」延期年金計劃：供款年期短至5年
Text ：現成功投保，即有機會享扣稅優惠，慳盡最高每年60,000港元扣稅限額^！
Top 3 Ad Creative of Emma by AXA
Ad Details ：
Headline ：AXA安盛智尊守慧醫療保障：投保有機會享2個月保費回贈！
Text ：使用「AXA安盛特選醫療網絡」可享住院免按金、免找數！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 208 | 152 | 294 |
| Popularity | 850 | 669 | 665 |
| Dimensions | 1200 x 627 | 1200 x 627 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Yahoo | Yahoo | |
| Related Ads | 2 | 2 | 7 |
| Countries | Macau,Hong Kong,Taiwan | Taiwan,Hong Kong,Macau | United States |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Emma by AXA in recent advertising is Yahoo, and the main creative type is Image.
In conclusion: The above is a free Emma by AXA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Emma by AXA, you can click the app name below to view related reports, or you can find more info in ASOTools.