Enercred Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Enercred's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Enercred.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Enercred
App Name : Enercred
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Enercredweb Sistemas Ltda
Publisher : Instagram,Facebook,SmartNews: Local Breaking News,为所有的邮箱应用: myMail,TopBuzz: Notícias,Vídeos, GIFs,Email App – Mail.ru
Total creative ads during the time period : 255
Duration : 476
Popularity : 20,463
Check ASO Keywords of Enercred
2. Enercred’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Enercred in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Enercred in the recent period. As of 2021-05-27, among the Enercred‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Enercred's the proportion of networks impressions are placed like this:
Audience Network's proportion is 26.9%,
Instagram's proportion is 24.98%,
Facebook's proportion is 24.98%,
Messenger's proportion is 23.13%,
's proportion is .
In the date of 2021-05-27, Enercred‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Enercred
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Enercred. We can see some advertising trends.
Top 1 Ad Creative of Enercred
Ad Details ：
Headline ：Faça uma Simulação
Text ：Pagar menos na conta de energia?🤔 Acesse e veja como conseguir até 10% de desconto direto na conta de luz da CEMIG
Top 2 Ad Creative of Enercred
Ad Details ：
Headline ：As Vagas São Limitadas
Text ：Sabia que é possível reduzir sua conta de luz da CEMIG sem investimento inicial? Acesse e conheça o novo jeito de consumir energia que muitos mineiros estão aderindo.
Top 3 Ad Creative of Enercred
Ad Details ：
Headline ：
Text ：Está vendo com o aumento da conta de luz na sua casa e negócio ee não sabe o que fazer?
Com a Enercred, você consegue entre 10% e 15% de desconto na energia fornecida por nossas usinas solares parceiras, de forma prática e 100% digital, além de utilizar uma energia limpa, sem obras e sem investimento em equipamentos!
Saiba mais e cadastre-se para falar com um de nossos consultores.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 58 | 73 | 68 |
| Popularity | 330 | 221 | 216 |
| Dimensions | 1920 x 1080 | 1200 x 1200 | 240 x 426 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 3 | 2 |
| Countries | Brazil | Brazil | Portugal,Angola,Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Enercred in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Enercred's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Enercred, you can click the app name below to view related reports, or you can find more info in ASOTools.