WorkL Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WorkL's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WorkL.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WorkL
App Name : WorkL
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Stour Publishing Ltd
Publisher : Facebook,Instagram,Bible Study - Study The Bible By Topic,Video Collage: Mix VideoPhoto,Text Free: WiFi Calling App ,Video Editor for Youtube & Video Maker - My Movie,Tap Tap Music-Pop Songs
Total creative ads during the time period : 29
Duration : 725
Popularity : 1,375
Check ASO Keywords of WorkL
2. WorkL’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WorkL in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WorkL in the recent period. As of 2021-04-06, among the WorkL‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-06, WorkL's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-06, WorkL‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of WorkL
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WorkL. We can see some advertising trends.
Top 1 Ad Creative of WorkL
Ad Details ：
Headline ：EngagingWorks
Text ：Measure & Improve your Workplace Happiness. Take the FREE Survey Now!
Top 2 Ad Creative of WorkL
Ad Details ：
Headline ：Special Offer!
Text ：At WorkL, we understand that leaving school, college or university is an exciting but also daunting time, and many students and graduates feel unsupported. We can help!
Top 3 Ad Creative of WorkL
Ad Details ：
Headline ：Supporting Charities
Text ：WorkL For Business is Supporting Charities & Non Profits with Free & Discounted Offers. Find Out More & Sign Up Before 31st March!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 58 | 25 | 11 |
| Popularity | 126 | 113 | 66 |
| Dimensions | 400 x 400 | 628 x 628 | |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 3 | 1 | 2 |
| Countries | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,Canada,United States | Australia,Canada,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for WorkL in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free WorkL's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WorkL, you can click the app name below to view related reports, or you can find more info in ASOTools.