ENPay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ENPay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ENPay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ENPay
App Name : ENPay
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Allyes Doo
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage
Total creative ads during the time period : 143
Duration : 530
Popularity : 18,692
Check ASO Keywords of ENPay
2. ENPay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ENPay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ENPay in the recent period. As of 2021-05-24, among the ENPay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, ENPay's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-24, ENPay‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of ENPay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ENPay. We can see some advertising trends.
Top 1 Ad Creative of ENPay
Ad Details ：
Headline ：Još 1 korak: dodaj TAG uređaj
Text ：
Top 2 Ad Creative of ENPay
Ad Details ：
Headline ：Elektronska naplata putarine
Text ：
Top 3 Ad Creative of ENPay
Ad Details ：
Headline ：Aktiviraj svoj nalog sada
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 120 | 120 | 120 |
| Popularity | 838 | 835 | 812 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 4 | 4 | 4 |
| Countries | Serbia and Montenegro | Serbia and Montenegro | Serbia and Montenegro |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for ENPay in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free ENPay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ENPay, you can click the app name below to view related reports, or you can find more info in ASOTools.