Everyday Well Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Everyday Well's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Everyday Well.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Everyday Well
App Name : Everyday Well
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Memorial Hermann Health System
Publisher : Instagram,Facebook
Total creative ads during the time period : 23
Duration : 407
Popularity : 2,278
Check ASO Keywords of Everyday Well
2. Everyday Well’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Everyday Well in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Everyday Well in the recent period. As of 2021-05-26, among the Everyday Well‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, Everyday Well's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-26, Everyday Well‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Everyday Well
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Everyday Well. We can see some advertising trends.
Top 1 Ad Creative of Everyday Well
Ad Details ：
Headline ：$25 from Everyday Well
Text ：Memorial Hermann's 24/7 Virtual Urgent Care offers two ways to get care for minor illnesses without an appointment. Get treatment for allergies, cold, urinary tract infection and more. Simply answer questions online about your symptoms or speak with a healthcare provider via video to get a treatment plan within 30 minutes.
Top 2 Ad Creative of Everyday Well
Ad Details ：
Headline ：$25 eVisit 24/7 from Everyday Well
Text ：Memorial Hermann eVisit provides two convenient ways to virtually connect with an affiliated Memorial Hermann healthcare provider to receive diagnoses and treatment plans for minor illnesses.
Top 3 Ad Creative of Everyday Well
Ad Details ：
Headline ：$25 from Everyday Well
Text ：Allergy season is here and pollen levels are rising which may cause symptoms like congestion, sneezing, itchy eyes and a scratchy throat. With Memorial Hermann 24/7 Virtual Urgent Care, we can help you find relief fast. Simply answer questions online about your symptoms or speak with a provider via video to get a treatment plan within 30 minutes.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 29 | 27 | 24 |
| Popularity | 149 | 130 | 124 |
| Dimensions | 600 x 400 | 2048 x 1365 | 600 x 418 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Everyday Well in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Everyday Well's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Everyday Well, you can click the app name below to view related reports, or you can find more info in ASOTools.