EzGov Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the EzGov's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps EzGov.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of EzGov

App Name : EzGov

Logo：

OS : iOS

Network : Facebook

Developer : CECI

Publisher :

Total creative ads during the time period : 3

Duration : 1,851

Popularity : 407

Check ASO Keywords of EzGov

2. EzGov’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser EzGov in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of EzGov in the recent period. As of 2020-07-26, among the EzGov‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-07-26, EzGov's the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2020-07-26, EzGov‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of EzGov

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of EzGov. We can see some advertising trends.

Top 1 Ad Creative of EzGov

Ad Details ：

Headline ：טיוטת תקנות הסדרים במשק המדינה (הנחה מארנונה)(תיקון מס' ), התש"ף-2020

Text ：בעלי עסקים? זה הזמן שלכם להגיב לטיוטת תקנות שמציעה לתת 25% הנחה על הארנונה השנתית בגלל משבר הקורונה. רוצים לדעת את כל הפרטים? להבין האם התקנות יחולו עליכם, להעיר ולהשפיע? זה הזמן! היכנסו עכשיו לאפליקציית איזיגוב - https://ceci.appwize.co.il/minisite/law/17926

Top 2 Ad Creative of EzGov

Ad Details ：

Headline ：אפליקציית EzGOV

Text ：האפליקציה של המרכז להעצמת האזרח מביאה לכם לנייד את המידע הכי חשוב במדינה שאתם כנראה לא יודעים עליו. כל החלטות הממשלה והחוקים בכנסת בשפה פשוטה ולפי תחומי עניין. הוריד...

Top 3 Ad Creative of EzGov

Ad Details ：

Headline ：

Text ：

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for EzGov in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free EzGov's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to EzGov, you can click the app name below to view related reports, or you can find more info in ASOTools.

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