Fantacycling Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fantacycling's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fantacycling.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fantacycling
App Name : Fantacycling
Logo：
OS : iOS
Network : Messenger,Facebook,Audience Network
Developer : Fantacycling s.r.l
Publisher : Instagram,Facebook
Total creative ads during the time period : 85
Duration : 299
Popularity : 7,784
Check ASO Keywords of Fantacycling
2. Fantacycling’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fantacycling in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fantacycling in the recent period. As of 2021-05-14, among the Fantacycling‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 30.43%, Playable Ads category's proportion is 0.0%, Image category's proportion is 69.57%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-14, Fantacycling's the proportion of networks impressions are placed like this:
Facebook's proportion is 29.44%,
Instagram's proportion is 29.44%,
Messenger's proportion is 29.44%,
Audience Network's proportion is 11.68%,
's proportion is .
In the date of 2021-05-14, Fantacycling‘s network with the most ads is Facebook and its proportion is 30.43%.
3. Top 3 Ad Creative Analysis of Fantacycling
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fantacycling. We can see some advertising trends.
Top 1 Ad Creative of Fantacycling
Ad Details ：
Headline ：Fantacycling - La prima app di Fantaciclismo
Text ：La prima app di FantaCiclismo che permette agli appassionati di sfidarsi durante tutte le corse dell'anno. Crea la tua lega e sfida i tuoi amici creando la miglior squadra. Sarai tu il migliore?
Top 2 Ad Creative of Fantacycling
Ad Details ：
Headline ：Fantacycling - La prima app di Fantaciclismo
Text ：La prima app di FantaCiclismo che permette agli appassionati di sfidarsi durante tutte le corse dell'anno. Crea la tua lega e sfida i tuoi amici creando la miglior squadra. Sarai tu il migliore?
Top 3 Ad Creative of Fantacycling
Ad Details ：
Headline ：Fantacycling
Text ：CAMPIONATO Crea la tua Squadra di 30 corridori con un Budget di 500 fantamilioni. Ricorda di includere 3 Under 25 nel tuo Team. Schiera 9 corridori. Più corridori si classificheranno nelle prime posizioni , più punti farà il tuo team. Gareggia in tutte le competizioni UCI World Tour 2020, in p...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 91 | 91 | 96 |
| Popularity | 329 | 327 | 253 |
| Dimensions | 2048 x 1494 | 2048 x 1494 | 1125 x 1232 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 2 | 2 | 4 |
| Countries | Italy | Italy | Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for Fantacycling in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Fantacycling's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fantacycling, you can click the app name below to view related reports, or you can find more info in ASOTools.