Farm Bay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Farm Bay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Farm Bay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Farm Bay
App Name : Farm Bay
Logo：
OS : iOS
Network : Audience Network,Facebook,Messenger
Developer : YULONZO LIMITED
Publisher : Instagram,Facebook,TopBuzz: Notícias,Vídeos, GIFs,POTO - Photo Collage Editor,Fotor - Photo Editor&Collage,Montage Video Musique
Total creative ads during the time period : 143
Duration : 492
Popularity : 34,089
Check ASO Keywords of Farm Bay
2. Farm Bay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Farm Bay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Farm Bay in the recent period. As of 2021-03-11, among the Farm Bay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Farm Bay's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.17%,
Instagram's proportion is 28.52%,
Messenger's proportion is 21.51%,
Audience Network's proportion is 18.8%,
's proportion is .
In the date of 2021-03-11, Farm Bay‘s network with the most ads is Facebook and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of Farm Bay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Farm Bay. We can see some advertising trends.
Top 1 Ad Creative of Farm Bay
Ad Details ：
Headline ：Play the cutest farm game ever - Seaside Farm!
Text ：Can you properly dispose of a nice farm on a paradise bay land? Enjoy the fun farming game to succeed in the building a magnificent seaside village! Harvest crops, raise animals, trade with friends, earn precious resources and xp to expand the town! Maintain stocks of crops and products to make y...
Top 2 Ad Creative of Farm Bay
Ad Details ：
Headline ：Play the cutest farm game ever - Seaside Farm!
Text ：Can you properly dispose of a nice farm on a paradise bay land? Enjoy the fun farming game to succeed in the building a magnificent seaside village! Harvest crops, raise animals, trade with friends, earn precious resources and xp to expand the town! Maintain stocks of crops and products to make y...
Top 3 Ad Creative of Farm Bay
Ad Details ：
Headline ：Spielen Sie das erstaunlichste Bauernhofspiel - Seaside Farm!
Text ：Welcome to Seaside Farm! Enjoy exciting adventures in a free farming game! Can you turn a pretty farm into a paradise bay land? Enjoy the fun farming game to succeed in the building a magnificent seaside village! Harvest crops, raise animals, trade with friends, earn precious resources and xp to ...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 218 | 218 | 321 |
| Popularity | 998 | 998 | 993 |
| Dimensions | 2048 x 2042 | 2048 x 2042 | 1242 x 1242 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Germany,Italy,France,Spain,United States,Portugal,United Kingdom | Germany,Italy,France,Spain,United States,Portugal,United Kingdom | United Kingdom,Germany,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Farm Bay in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Farm Bay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Farm Bay, you can click the app name below to view related reports, or you can find more info in ASOTools.