Farmers Insurance Inc. Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Farmers Insurance Inc.'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Farmers Insurance Inc..
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Farmers Insurance Inc.
App Name : Farmers Insurance Inc.
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Farmers Group Inc
Publisher : Fotor - Photo Editor&Collage,30 Day Fitness Challenge - Workout at Home,Instagram,7 Minute Workout,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Facebook,Blue Light Filter - Night Mode, Night Shift,Text Free: WiFi Calling App
Total creative ads during the time period : 325
Duration : 668
Popularity : 49,398
Check ASO Keywords of Farmers Insurance Inc.
2. Farmers Insurance Inc.’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Farmers Insurance Inc. in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Farmers Insurance Inc. in the recent period. As of 2021-03-15, among the Farmers Insurance Inc.‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Farmers Insurance Inc.'s the proportion of networks impressions are placed like this:
Facebook's proportion is 63.53%,
Instagram's proportion is 36.47%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Farmers Insurance Inc.‘s network with the most ads is Facebook and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of Farmers Insurance Inc.
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Farmers Insurance Inc.. We can see some advertising trends.
Top 1 Ad Creative of Farmers Insurance Inc.
Ad Details ：
Headline ：Jessica Rose Lopez Farmers Insurance Agency
Text ：You may be able to decrease your insurance premiums! When is the last time you reviewed your auto, home, ATV, or snowmobile coverage? Call 218-282-7944 or email us at jlopez@farmersagent.com
Top 2 Ad Creative of Farmers Insurance Inc.
Ad Details ：
Headline ：Jessica Rose Lopez Farmers Insurance Agency
Text ：You may be able to decrease your insurance premiums! When is the last time you reviewed your auto, home, ATV, or snowmobile coverage? Call 218-282-7944 or email us at jlopez@farmersagent.com
Top 3 Ad Creative of Farmers Insurance Inc.
Ad Details ：
Headline ：Jessica Rose Lopez Farmers Insurance Agency
Text ：You may be able to decrease your insurance premiums! When is the last time you reviewed your auto, home, ATV, or snowmobile coverage? Call 218-282-7944 or email us at jlopez@farmersagent.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 212 | 212 | 212 |
| Popularity | 997 | 997 | 997 |
| Dimensions | 1000 x 750 | 1000 x 750 | 1000 x 750 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Farmers Insurance Inc. in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Farmers Insurance Inc.'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Farmers Insurance Inc., you can click the app name below to view related reports, or you can find more info in ASOTools.