Felt: Greeting, Birthday Cards Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Felt: Greeting, Birthday Cards's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Felt: Greeting, Birthday Cards.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Felt: Greeting, Birthday Cards
App Name : Felt: Greeting, Birthday Cards
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Felt LLC
Publisher : Instagram,Facebook,Montage Video Musique,CloudPets Lite,Un día más culto,PhotoGrid Video Collage maker
Total creative ads during the time period : 411
Duration : 1,738
Popularity : 64,137
Check ASO Keywords of Felt: Greeting, Birthday Cards
2. Felt: Greeting, Birthday Cards’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Felt: Greeting, Birthday Cards in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Felt: Greeting, Birthday Cards in the recent period. As of 2021-03-15, among the Felt: Greeting, Birthday Cards‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Felt: Greeting, Birthday Cards's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.18%,
Facebook's proportion is 25.02%,
Instagram's proportion is 24.9%,
Messenger's proportion is 24.9%,
's proportion is .
In the date of 2021-03-15, Felt: Greeting, Birthday Cards‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Felt: Greeting, Birthday Cards
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Felt: Greeting, Birthday Cards. We can see some advertising trends.
Top 1 Ad Creative of Felt: Greeting, Birthday Cards
Ad Details ：
Headline ：Send handwritten cards and gifts from your phone. Prices start at $2 / card.
Text ：
Top 2 Ad Creative of Felt: Greeting, Birthday Cards
Ad Details ：
Headline ：Send handwritten cards and gifts from your phone. Prices start at $2 / card.
Text ：
Top 3 Ad Creative of Felt: Greeting, Birthday Cards
Ad Details ：
Headline ：Felt: Greeting, Birthday Cards
Text ：Skip the line at the drugstore. Send handwritten cards and gifts from your phone.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 354 | 320 | 312 |
| Popularity | 995 | 986 | 983 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United States,United Kingdom,Canada,Australia | United States,United Kingdom,Canada,Australia | United Kingdom,Canada,Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Felt: Greeting, Birthday Cards in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Felt: Greeting, Birthday Cards's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Felt: Greeting, Birthday Cards, you can click the app name below to view related reports, or you can find more info in ASOTools.