Femina, le magazine Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Femina, le magazine's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Femina, le magazine.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Femina, le magazine
App Name : Femina, le magazine
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Tamedia Abo Services SA
Publisher : Instagram,Alarm Clock,BeautyPlus - Best Selfie Cam & Easy Photo Editor,YouCam Perfect - Best Photo Editor & Selfie Camera,Treehouse Table,AirBrush: Easy Photo Editor,Positive Affirmations Maker - Transform Your Life,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 13
Duration : 521
Popularity : 1,713
Check ASO Keywords of Femina, le magazine
2. Femina, le magazine’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Femina, le magazine in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Femina, le magazine in the recent period. As of 2021-03-22, among the Femina, le magazine‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-22, Femina, le magazine's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.51%,
Audience Network's proportion is 25.51%,
Instagram's proportion is 24.49%,
Messenger's proportion is 24.49%,
's proportion is .
In the date of 2021-03-22, Femina, le magazine‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Femina, le magazine
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Femina, le magazine. We can see some advertising trends.
Top 1 Ad Creative of Femina, le magazine
Ad Details ：
Headline ：Téléchargez l'app en un clic!
Text ：Mode, voyage, beauté, actu : l'application reprend l'intégralité de votre magazine. Avec le nouvel e-paper de Femina, vous pouvez lire confortablement votre magazine sur votre smartphone ou tablette grâce à un affichage optimisé. Contenu: · L'application reprend la disposition du magazine · ...
Top 2 Ad Creative of Femina, le magazine
Ad Details ：
Headline ：Profitez dès maintenant !
Text ：Accès numérique illimité au Matin Dimanche ! 📱😍☕️
Vos contenus préférés partout et en tout temps pour seulement CHF 10.- par mois !
Top 3 Ad Creative of Femina, le magazine
Ad Details ：
Headline ：Profitez dès maintenant !
Text ：Accès numérique illimité au Matin Dimanche ! 📱😍☕️
Vos contenus préférés partout et en tout temps pour seulement CHF 10.- par mois !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 60 | 34 | 34 |
| Popularity | 387 | 168 | 168 |
| Dimensions | 1080 x 1080 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Switzerland | Central African,Belgium,Luxembourg,Switzerland,Congo,Monaco,France | Belgium,Switzerland,France,Central African,Monaco,Congo,Luxembourg |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Femina, le magazine in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Femina, le magazine's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Femina, le magazine, you can click the app name below to view related reports, or you can find more info in ASOTools.