Fender Play - Guitar Lessons Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fender Play - Guitar Lessons's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fender Play - Guitar Lessons.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fender Play - Guitar Lessons
App Name : Fender Play - Guitar Lessons
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Fender Digital
Publisher : Instagram,Facebook,Goodnight 3 - Lullabies & Free Music for Children (Clay Farm edition),轻松学上海话,10K Run - Couch to 10K,1个月下蹲挑战,Village City Island Simulation
Total creative ads during the time period : 718
Duration : 1,159
Popularity : 127,103
Check ASO Keywords of Fender Play - Guitar Lessons
2. Fender Play - Guitar Lessons’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fender Play - Guitar Lessons in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fender Play - Guitar Lessons in the recent period. As of 2021-03-02, among the Fender Play - Guitar Lessons‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 90.86%, Playable Ads category's proportion is 0.0%, Image category's proportion is 9.14%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-02, Fender Play - Guitar Lessons's the proportion of networks impressions are placed like this:
Facebook's proportion is 46.81%,
Instagram's proportion is 38.21%,
Messenger's proportion is 12.87%,
Audience Network's proportion is 2.11%,
's proportion is .
In the date of 2021-03-02, Fender Play - Guitar Lessons‘s network with the most ads is Facebook and its proportion is 31.98%.
3. Top 3 Ad Creative Analysis of Fender Play - Guitar Lessons
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fender Play - Guitar Lessons. We can see some advertising trends.
Top 1 Ad Creative of Fender Play - Guitar Lessons
Ad Details ：
Headline ：
Text ：We just added 9 new songs written by the legendary @georgeharrisonofficial to Fender Play. From “Here Comes the Sun” to “While My Guitar Gently Weeps,” we’ll get you playing Harrison’s classics—and 100s of other hits—in no time.
Top 2 Ad Creative of Fender Play - Guitar Lessons
Ad Details ：
Headline ：Guitar Lessons | Fender Play
Text ：Fender Play® is the complete learning app for guitar, bass and ukulele. Play your first song in minutes with easy, fun, bite-sized lessons, featuring your favorite songs. Start Your 14 day Free Trial Today! Learn with Easy Lessons for Beginners o Play songs and riffs in minutes o Structured lear...
Top 3 Ad Creative of Fender Play - Guitar Lessons
Ad Details ：
Headline ：
Text ：Introducing Practice Mode: practice songs and skills at your own pace. Get access to helpful features like a built-in metronome and tempo control with four playback speeds.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 311 | 311 | 311 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1080 x 1920 | 1280 x 1280 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | New Zealand | New Zealand | Australia,Netherlands,New Zealand,Spain |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Fender Play - Guitar Lessons in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Fender Play - Guitar Lessons's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fender Play - Guitar Lessons, you can click the app name below to view related reports, or you can find more info in ASOTools.