Ferrovial app Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Ferrovial app’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ferrovial app.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Ferrovial app

App Name : Ferrovial app


Ferrovial app-SocialPeta

OS : Android

Network : Audience Network,Facebook,Twitter

Developer : Ferrovial Corporación

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Total creative ads during the time period : 125

Duration : 455

Popularity : 18,472

2. Ferrovial app’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Ferrovial app in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Ferrovial app in the recent period. As of 2020-09-03, among the Ferrovial app‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-03, Ferrovial app’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 44.58%,

Facebook’s proportion is 29.21%,

Audience Network’s proportion is 26.21%,

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In the date of 2020-09-03, Ferrovial app‘s network with the most ads is Instagram and its proportion is 53.85%.

3. Top 3 Ad Creative Analysis of Ferrovial app

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ferrovial app. We can see some advertising trends.

Top 1 Ad Creative of Ferrovial app

Ad Details :

Headline :Ferrovial se suma a la campaña #aliadosdelosODS

Text :Ferrovial se suma a la iniciativa Aliados de los ODS de UN Global Compact para trabajar la difusión de los Objetivos 6, 9 y 11 de Desarrollo Sostenible.

Top 2 Ad Creative of Ferrovial app

Ad Details :

Headline :Ferrovial Agroman Chile: obtiene certificación BIM

Text :Ferrovial Agroman Chile se convierte en la primera constructora del país en obtener la certificación BIM

Top 3 Ad Creative of Ferrovial app

Ad Details :

Headline :Ferrovial Agroman Chile: obtiene certificación BIM

Text :Ferrovial Agroman Chile se convierte en la primera constructora del país en obtener la certificación BIM

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 218 148 148
Popularity 996 959 956
Dimensions 1200 x 405 850 x 415 850 x 415
Creative Type Image Image Image
Network Facebook Facebook Audience Network
Related Ads 1 1 1
Countries Colombia Chile,Colombia Colombia,Chile
Language Spanish Spanish Spanish

Through the above analysis, we can see that the most effective channel for Ferrovial app in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Ferrovial app’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Ferrovial app, you can click the app name below to view related reports.