Ferrovial app Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ferrovial app's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ferrovial app.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ferrovial app
App Name : Ferrovial app
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Ferrovial Corporación, S. A.
Publisher : Instagram,Facebook,中国跳棋,记忆孩子的古兰经字一个字| 最后Hizb,Baby Kim - Care & Dress Up,Coloring Games Kids For Deadpool Painting Skill,虫虫大作战：球球星球约会求求大作战 细胞吞噬虫虫（吃货豆豆英雄大战）,2016恐龙仿真园3D：刷新迪诺世界动物格斗赛
Total creative ads during the time period : 343
Duration : 723
Popularity : 44,230
Check ASO Keywords of Ferrovial app
2. Ferrovial app’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ferrovial app in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ferrovial app in the recent period. As of 2021-05-28, among the Ferrovial app‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Ferrovial app's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Ferrovial app‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Ferrovial app
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ferrovial app. We can see some advertising trends.
Top 1 Ad Creative of Ferrovial app
Ad Details ：
Headline ：Ferrovial se suma a la campaña #aliadosdelosODS
Text ：Ferrovial se suma a la iniciativa Aliados de los ODS de UN Global Compact para trabajar la difusión de los Objetivos 6, 9 y 11 de Desarrollo Sostenible.
Top 2 Ad Creative of Ferrovial app
Ad Details ：
Headline ：Ferrovial Agroman Chile: obtiene certificación BIM
Text ：Ferrovial Agroman Chile se convierte en la primera constructora del país en obtener la certificación BIM
Top 3 Ad Creative of Ferrovial app
Ad Details ：
Headline ：Ferrovial desarrolla una solución para la desinfección permanente de COVID-19 en espacios públicos e infraestructuras
Text ：Ferrovial ha desarrollado una solución para desinfectar de forma permanente las superficies de COVID-19 en su última iniciativa contra el coronavirus
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 218 | 148 | 135 |
| Popularity | 996 | 955 | 931 |
| Dimensions | 1200 x 405 | 850 x 415 | 2500 x 1667 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Colombia | Colombia,Chile | Chile,Spain,Colombia |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Ferrovial app in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Ferrovial app's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ferrovial app, you can click the app name below to view related reports, or you can find more info in ASOTools.