FlyAway Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FlyAway's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FlyAway.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FlyAway
App Name : FlyAway
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Fly Away, s.r.o.
Publisher : Instagram,Facebook
Total creative ads during the time period : 28
Duration : 347
Popularity : 10,799
Check ASO Keywords of FlyAway
2. FlyAway’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FlyAway in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FlyAway in the recent period. As of 2021-02-15, among the FlyAway‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-15, FlyAway's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-02-15, FlyAway‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of FlyAway
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FlyAway. We can see some advertising trends.
Top 1 Ad Creative of FlyAway
Ad Details ：
Headline ：Rozklikni si příspěvek 👆
Text ：Sagrada Familia 🕍 se staví už 138 let. 😯 A tipneš si, na jaký rok je konečně naplánováno její dokončení? 🤔
Malá nápověda...
A) 2050
B) 2032
C) 2026
Klikni a podívej se na správnou odpověď, zároveň se tak podíváš, jak vypadá info po naskenování QR kódu na FlyAway Pexesu 👉 fly-away.cz/pexeso-sagrada-familia/
Top 2 Ad Creative of FlyAway
Ad Details ：
Headline ：Rozklikni si příspěvek 👆
Text ：Želvy sloní najdeš na Galapágách, které jsou velmi řídce obydlené, zato na nich žije spousta druhů zvířat, které nikde jinde neuvidíš. 🐢 🐧 🦜
Jedná se hlavně o prehistoricky vypadající ještěry a obří želvy sloní, které můžou vážit až 300 kg. 😮
Galapágy geograficky náleží Ekvádoru a najdeš je na pomezí severního a jižního Tichého oceánu. Jsou navíc jediným místem na světě, kde se vyskytují tučňáci na severní polokouli. 🐧
Co takhle poznat více zajímavých víc?
Zahraj si zcela nové interaktivní cestovatelské pexeso a dozvíš se spoustu zajímavostí ze světa. 😉
Třeba tě některá místa nadchnou i pro další tvou cestu. 🛫
👉 bit.ly/FlyAway_PEXESO
Top 3 Ad Creative of FlyAway
Ad Details ：
Headline ：
Text ：Interaktivní cestovatelské pexeso
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 167 | 167 | 167 |
| Popularity | 974 | 974 | 974 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 224 x 400 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Czech | Czech | Czech |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for FlyAway in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free FlyAway's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FlyAway, you can click the app name below to view related reports, or you can find more info in ASOTools.