Forge of Empires: Build a City Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Forge of Empires: Build a City’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Forge of Empires: Build a City.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Forge of Empires: Build a City

App Name : Forge of Empires: Build a City

Logo

Forge of Empires: Build a City-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Chartboost

Developer : InnoGames

Publisher : 数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Solomon's Boneyard,与吸血鬼的百年之恋,살아남아라! 개복치,点点农场富翁 (Hello, Mr.Rich),Cat Room - Cute Cat Games,White Trip,Royale Summoners - War Of Dragon And Monster,Breed×Battle×Music - BEMAGI

Total creative ads during the time period : 9,887

Duration : 2,239

Popularity : 759,411

2. Forge of Empires: Build a City’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Forge of Empires: Build a City in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Forge of Empires: Build a City in the recent period. As of 2020-09-06, among the Forge of Empires: Build a City‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 64.71%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 17.65%, Carousel category’s proportion is 17.65%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Forge of Empires: Build a City’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 48.49%,

Audience Network’s proportion is 25.17%,

Facebook’s proportion is 13.52%,

Instagram’s proportion is 11.65%,

Messenger’s proportion is 1.16%.

In the date of 2020-09-06, Forge of Empires: Build a City‘s network with the most ads is Facebook and its proportion is 38.24%.

3. Top 3 Ad Creative Analysis of Forge of Empires: Build a City

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Forge of Empires: Build a City. We can see some advertising trends.

Top 1 Ad Creative of Forge of Empires: Build a City

Ad Details :

Headline :foe_ios_027v_en_30s

Text :

Top 2 Ad Creative of Forge of Empires: Build a City

Ad Details :

Headline :Forge of Empires: Build a City

Text :Install and open

Top 3 Ad Creative of Forge of Empires: Build a City

Ad Details :

Headline :foe_ios_037v_EN_30s

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 223 228 195
Popularity 999 999 997
Dimensions 320 x 180 360 x 640 320 x 180
Creative Type Video Video Video
Network AdColony IronSource AdColony
Related Ads 1 1 1
Countries Norway Canada,United States,Germany,New Zealand Portugal,Brazil,Angola
Language Norwegian English Portuguese

Through the above analysis, we can see that the most effective channel for Forge of Empires: Build a City in recent advertising is AdColony, and the main creative type is Video.

In conclusion: The above is a free Forge of Empires: Build a City’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Forge of Empires: Build a City, you can click the app name below to view related reports.