Gali Health Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Gali Health’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Gali Health.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Gali Health

App Name : Gali Health

Logo

Gali Health-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Gali Health Inc.

Publisher : 10公里跑 - Couch to 10K,Beard Shaving Salon,Holiday Calendar USA 2016 - Federal Public US Holidays for Vacation and free time Planning,1个月下蹲挑战,Drift Mania Championship,Random Fun Facts About Girls!

Total creative ads during the time period : 769

Duration : 319

Popularity : 76,161

2. Gali Health’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Gali Health in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Gali Health in the recent period. As of 2020-09-07, among the Gali Health‘s ad creative, the Html category’s proportion is 68.57%, Video category’s proportion is 5.71%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 17.14%, Carousel category’s proportion is 8.57%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Gali Health’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 73.09%,

Facebook’s proportion is 13.65%,

Audience Network’s proportion is 13.26%,

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In the date of 2020-09-07, Gali Health‘s network with the most ads is Google Ads(Admob) and its proportion is 82.86%.

3. Top 3 Ad Creative Analysis of Gali Health

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Gali Health. We can see some advertising trends.

Top 1 Ad Creative of Gali Health

Ad Details :

Headline :Gali: a friend for every Crohn’s or colitis journey

Text :‎Gali is a mobile AI-powered personal health assistant who leverages individual health information and collective intelligence to personalize her support and empower every user to proactively manage the medical, lifestyle and psychological aspects of living with a chronic disease. Gali currently s...

Top 2 Ad Creative of Gali Health

Ad Details :

Headline :Get the Gali mobile app to help manage IBD

Text :

Top 3 Ad Creative of Gali Health

Ad Details :

Headline :Get the Gali mobile app to help manage IBD

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 166 166 166
Popularity 988 988 987
Dimensions 1200 x 628 400 x 224 400 x 224
Creative Type Image Video Video
Network Facebook Facebook Audience Network
Related Ads 1 1 1
Countries Canada,India,United Kingdom,United States,Israel,New Zealand,Australia Canada,India,United Kingdom,United States,Israel,New Zealand,Australia Canada,India,United Kingdom,United States,Israel,New Zealand,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Gali Health in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Gali Health’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Gali Health, you can click the app name below to view related reports.