Game of Dice Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Game of Dice's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Game of Dice.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Game of Dice
App Name : Game of Dice
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : JOYCITY Corp
Publisher : Instagram,地铁跑酷 - 官方中文版,HuffPost - News & Politics,PhotoGrid Video Collage maker,Tap Tap Music-Pop Songs,Fotor - Photo Editor&Collage
Total creative ads during the time period : 951
Duration : 1,953
Popularity : 240,538
Check ASO Keywords of Game of Dice
2. Game of Dice’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Game of Dice in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Game of Dice in the recent period. As of 2021-03-15, among the Game of Dice‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 55.56%, Playable Ads category's proportion is 0.0%, Image category's proportion is 44.44%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Game of Dice's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.71%,
Instagram's proportion is 25.7%,
Messenger's proportion is 22.82%,
Audience Network's proportion is 22.77%,
's proportion is .
In the date of 2021-03-15, Game of Dice‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Game of Dice
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Game of Dice. We can see some advertising trends.
Top 1 Ad Creative of Game of Dice
Ad Details ：
Headline ：GAME OF DICE
Text ：The most satisfying DICE game🎲🎲
Check-in and Play NOW🔔
#dice_game #board_game #game_of_dice
Top 2 Ad Creative of Game of Dice
Ad Details ：
Headline ：Let the DICE roll✨
Text ：new MAP, new Contents, New Effects are waiting for you!!😍It's time to take a chance to get special item& package for FREE🎁Check-in and Play NOW🔔 #dice_game #board_game #game_of_dice
Top 3 Ad Creative of Game of Dice
Ad Details ：
Headline ：Let the DICE roll✨
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 190 | 287 | 220 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 16 | 15 | 1 |
| Countries | Eritrea,Ireland,Denmark,United Kingdom,Antigua and Barbuda,Portugal,United States,Romania,Slovak,Australia,Iceland,Israel,Japan,Singapore,Poland,Thailand,Gibraltar,Malaysia,Vietnam,Korea | Macedonia,Nepal,Marshall Is Rep,Turkey,Belgium,Bosnia Hercegovina,Guyana,Bahamas,Lebanon,Greece,Jersey,French Polynesia,Palestine,Antigua and Barbuda,Luxembourg,Gabon,Samoa,Suriname,Lesotho,Romania | Saint Vincent and the Grenadines,Tunisia,Seychelles,Venezuela,Belize,Costa Rica,Morocco,Saudi Arabia,Qatar,Mauritania,South Africa,Svalbard and Jan Mayen Islands,Croatia,Northern Mariana Islands,Bhutan,Liberia,Vanuatu,Togo,Congo,Jersey |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Game of Dice in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Game of Dice's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Game of Dice, you can click the app name below to view related reports, or you can find more info in ASOTools.