GameOn Active Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GameOn Active's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GameOn Active.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GameOn Active
App Name : GameOn Active
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Chak Yan Law
Publisher : Instagram,Facebook,Rolling Sky New 9 - Update Version Free Games,小狗消防车队-儿童超爱的狗狗救火救援游戏,公主浴室清洗,My Daily Water - Drinking notifications
Total creative ads during the time period : 57
Duration : 949
Popularity : 20,773
Check ASO Keywords of GameOn Active
2. GameOn Active’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GameOn Active in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GameOn Active in the recent period. As of 2021-03-14, among the GameOn Active‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, GameOn Active's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.67%,
Audience Network's proportion is 25.65%,
Instagram's proportion is 24.34%,
Messenger's proportion is 24.34%,
's proportion is .
In the date of 2021-03-14, GameOn Active‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of GameOn Active
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GameOn Active. We can see some advertising trends.
Top 1 Ad Creative of GameOn Active
Ad Details ：
Headline ：GameOn: The #1 Basketball App In London
Text ：
Top 2 Ad Creative of GameOn Active
Ad Details ：
Headline ：GameOn Active App
Text ：The #1 app for organizing, finding and playing basketball in Birmingham. We will be back with more games post-quarantine. Download the app now!
Top 3 Ad Creative of GameOn Active
Ad Details ：
Headline ：GameOn Active App
Text ：The #1 app for organizing, finding and playing basketball in Birmingham. We will be back with more games post-quarantine. Download the app now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 391 | 294 | 294 |
| Popularity | 999 | 992 | 992 |
| Dimensions | 224 x 400 | 600 x 600 | 337 x 600 |
| Creative Type | Video | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for GameOn Active in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free GameOn Active's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GameOn Active, you can click the app name below to view related reports, or you can find more info in ASOTools.