Garena Free Fire: Spooky Night Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Garena Free Fire: Spooky Night’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Garena Free Fire: Spooky Night.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Garena Free Fire: Spooky Night

App Name : Garena Free Fire: Spooky Night

Logo

Garena Free Fire: Spooky Night-SocialPeta

OS : iOS

Network : Facebook,Google Ads(Admob),Audience Network

Developer : GARENA INTERNATIONAL I PRIVATE LIMITED

Publisher : Fotor - Photo Editor & Collage,Drift Mania Championship,GulogGratis: Køb & sælg,地铁跑酷 - 官方中文版,TopBuzz: Notícias,Vídeos, GIFs,Tap Tap Music-Pop Songs,MakeupPlus

Total creative ads during the time period : 4,344

Duration : 1,014

Popularity : 363,251

2. Garena Free Fire: Spooky Night’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Garena Free Fire: Spooky Night in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Garena Free Fire: Spooky Night in the recent period. As of 2020-09-07, among the Garena Free Fire: Spooky Night‘s ad creative, the Html category’s proportion is 34.62%, Video category’s proportion is 32.69%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 30.77%, Carousel category’s proportion is 1.92%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Garena Free Fire: Spooky Night’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 64.51%,

Audience Network’s proportion is 27.07%,

Instagram’s proportion is 4.0%,

Facebook’s proportion is 2.22%,

Messenger’s proportion is 2.22%.

In the date of 2020-09-07, Garena Free Fire: Spooky Night‘s network with the most ads is Google Ads(Admob) and its proportion is 73.08%.

3. Top 3 Ad Creative Analysis of Garena Free Fire: Spooky Night

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Garena Free Fire: Spooky Night. We can see some advertising trends.

Top 1 Ad Creative of Garena Free Fire: Spooky Night

Ad Details :

Headline :BÍCH PHƯƠNG

Text :ff.garena.vn/

Top 2 Ad Creative of Garena Free Fire: Spooky Night

Ad Details :

Headline :Jod 8riew

Text :ก็ปกติดีหนิ #ปิดเทอมเปิดฟีฟาย #FreeFire Tracking Link : http://bit.ly/2PuuFGe

Top 3 Ad Creative of Garena Free Fire: Spooky Night

Ad Details :

Headline :Đăng Nhập Nhận Qùa

Text :Hàng ngàn phần quà hấp dẫn đang chờ đợi bạn!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 1 121
Popularity 999 913 888
Dimensions 1280 x 676 960 x 960 720 x 720
Creative Type Video Image Image
Network YouTube Facebook Facebook
Related Ads 1 1 1
Countries Vietnam Thailand Vietnam
Language NA Thai Vietnamese

Through the above analysis, we can see that the most effective channel for Garena Free Fire: Spooky Night in recent advertising is YouTube, and the main creative type is Video.

In conclusion: The above is a free Garena Free Fire: Spooky Night’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Garena Free Fire: Spooky Night, you can click the app name below to view related reports.