Giraffas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Giraffas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Giraffas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Giraffas
App Name : Giraffas
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : VocêQpad
Publisher : Instagram,Facebook,صور اسلاميه وادعيه اسلامية وخلفيات اسلامية بدون نت
Total creative ads during the time period : 119
Duration : 265
Popularity : 8,533
Check ASO Keywords of Giraffas
2. Giraffas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Giraffas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Giraffas in the recent period. As of 2021-03-16, among the Giraffas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 40.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 60.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Giraffas's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.95%,
Instagram's proportion is 30.95%,
Messenger's proportion is 26.94%,
Audience Network's proportion is 11.17%,
's proportion is .
In the date of 2021-03-16, Giraffas‘s network with the most ads is Facebook and its proportion is 31.43%.
3. Top 3 Ad Creative Analysis of Giraffas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Giraffas. We can see some advertising trends.
Top 1 Ad Creative of Giraffas
Ad Details ：
Headline ：Giraffas - Baixe já o App
Text ：
Top 2 Ad Creative of Giraffas
Ad Details ：
Headline ：Todo sábado
Text ：#Fim de semana bom é assim: põe a cabeça pra descansar e a barriga pra trabalhar! Já chama alguém e vem rachar essa bandejassa!
Top 3 Ad Creative of Giraffas
Ad Details ：
Headline ：Domingos
Text ：O bom de comer no Giraffas de domingo? Cê come bem, tem sobremesa e não precisa lavar a louça! Pode vir!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 36 | 35 |
| Popularity | 213 | 110 | 107 |
| Dimensions | 320 x 400 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Giraffas in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Giraffas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Giraffas, you can click the app name below to view related reports, or you can find more info in ASOTools.