GLAMOUR Shopping Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GLAMOUR Shopping's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GLAMOUR Shopping.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GLAMOUR Shopping
App Name : GLAMOUR Shopping
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Conde Nast Digital Germany GmbH
Publisher : Instagram,Facebook,Off Road Jeep Hill Driving 4x4,电子狗-2018全国最新违章拍照摄像头播报,Simulator Hoverboard,Circle Affinity,轻松绘制五个晚上和Freddy
Total creative ads during the time period : 522
Duration : 525
Popularity : 54,345
Check ASO Keywords of GLAMOUR Shopping
2. GLAMOUR Shopping’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GLAMOUR Shopping in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GLAMOUR Shopping in the recent period. As of 2021-03-15, among the GLAMOUR Shopping‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, GLAMOUR Shopping's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.46%,
Facebook's proportion is 33.29%,
Messenger's proportion is 33.25%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, GLAMOUR Shopping‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of GLAMOUR Shopping
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GLAMOUR Shopping. We can see some advertising trends.
Top 1 Ad Creative of GLAMOUR Shopping
Ad Details ：
Headline ：Glamour Shopping-Week
Text ：GSW
Top 2 Ad Creative of GLAMOUR Shopping
Ad Details ：
Headline ：Glamour Shopping-Week
Text ：GSW
Top 3 Ad Creative of GLAMOUR Shopping
Ad Details ：
Headline ："Sex and the City": 7 Beauty-Regeln, die wir von der Erfolgsserie gelernt haben
Text ：Welche Beauty-Tipps hängen geblieben sind, zeigen wir euch hier 👇
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 73 | 57 | 26 |
| Popularity | 556 | 381 | 129 |
| Dimensions | 640 x 360 | 288 x 512 | 1150 x 2048 |
| Creative Type | Video | Image | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,United States,Australia | Liechtenstein,Germany,Austria | Germany |
| Language | English | German | German |
Through the above analysis, we can see that the most effective channel for GLAMOUR Shopping in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free GLAMOUR Shopping's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GLAMOUR Shopping, you can click the app name below to view related reports, or you can find more info in ASOTools.