Global Citizen Competitive Intelligence|Ad Analysis by SocialPeta

Global Citizen Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Global Citizen's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Global Citizen.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Global Citizen

App Name : Global Citizen

Logo

Global Citizen-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Global Poverty Project

Publisher : Instagram,Facebook

Total creative ads during the time period : 14

Duration : 1,695

Popularity : 6,333

Check ASO Keywords of Global Citizen

2. Global Citizen’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Global Citizen in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Global Citizen in the recent period. As of 2021-05-07, among the Global Citizen‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-07, Global Citizen's the proportion of networks impressions are placed like this:

Audience Network's proportion is 25.11%,

Instagram's proportion is 25.11%,

Messenger's proportion is 25.11%,

Facebook's proportion is 24.67%,

's proportion is .

In the date of 2021-05-07, Global Citizen‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Global Citizen

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Global Citizen. We can see some advertising trends.

Top 1 Ad Creative of Global Citizen

Ad Details :

Headline :The Global Citizen app Declassified Case File

Text :A mobile app enabling millions to take action, transforming into the future of social activism and awareness.

Top 2 Ad Creative of Global Citizen

Ad Details :

Headline :The Global Citizen app Declassified Case File

Text :A mobile app enabling millions to take action, transforming into the future of social activism and awareness.

Top 3 Ad Creative of Global Citizen

Ad Details :

Headline :The Global Citizen app Declassified Case File

Text :A mobile app enabling millions to take action, transforming into the future of social activism and awareness.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 206 206 206
Popularity 965 965 964
Dimensions 600 x 315 600 x 315 600 x 315
Creative Type Image Image Image
Network Facebook Instagram Messenger
Related Ads 2 2 2
Countries Australia,Canada,United States,United Kingdom United Kingdom,United States,Australia,Canada United Kingdom,United States,Australia,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Global Citizen in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Global Citizen's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Global Citizen, you can click the app name below to view related reports, or you can find more info in ASOTools.