GM Financial Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GM Financial's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GM Financial.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GM Financial
App Name : GM Financial
Logo：
OS : iOS
Network : Instagram,Facebook,Google Ads(Admob)
Developer : GM Financial
Publisher : Instagram,Facebook,Günlük Aşk Falı,Montage Video Musique,POTO - Photo Collage Editor,GulogGratis
Total creative ads during the time period : 123
Duration : 545
Popularity : 47,043
Check ASO Keywords of GM Financial
2. GM Financial’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GM Financial in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GM Financial in the recent period. As of 2021-03-15, among the GM Financial‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, GM Financial's the proportion of networks impressions are placed like this:
Instagram's proportion is 35.0%,
Facebook's proportion is 30.22%,
Audience Network's proportion is 18.05%,
Messenger's proportion is 16.73%,
's proportion is .
In the date of 2021-03-15, GM Financial‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of GM Financial
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GM Financial. We can see some advertising trends.
Top 1 Ad Creative of GM Financial
Ad Details ：
Headline ：
Text ：Things you can do with one hand: Eat a bowl of cereal, text Grandma, and make your car payment. The GM Financial app is made for people like you who are always on the go. Download now at the link in bio.
Top 2 Ad Creative of GM Financial
Ad Details ：
Headline ：
Text ：If you’re happy, we're happy! Download the app to get started today. Link in bio.
Top 3 Ad Creative of GM Financial
Ad Details ：
Headline ：
Text ：Why is this guy happy? Because he downloaded the GM Financial app and can make a payment from anywhere, anytime. Download our app at the link in bio and put a little pep in your step today. #ABetterWay
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 213 | 213 | 213 |
| Popularity | 997 | 997 | 996 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States,United Kingdom,Canada | United States,Canada,United Kingdom,Australia | Australia,United States,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for GM Financial in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free GM Financial's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GM Financial, you can click the app name below to view related reports, or you can find more info in ASOTools.