GoCar Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GoCar's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GoCar.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GoCar
App Name : GoCar
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Mobapps - Aplicativos de Mobilidade
Publisher : Instagram,Facebook
Total creative ads during the time period : 232
Duration : 770
Popularity : 20,175
Check ASO Keywords of GoCar
2. GoCar’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GoCar in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GoCar in the recent period. As of 2021-05-27, among the GoCar‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, GoCar's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, GoCar‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of GoCar
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GoCar. We can see some advertising trends.
Top 1 Ad Creative of GoCar
Ad Details ：
Headline ：O MELHOR APP DE PARÁ DE MINAS!
Text ：Mais de 10.460 pessoas em Pará de Minas já baixaram o nosso app... Você ainda tem dúvidas que somos melhor app da cidade⁉ BAIXE AGORA o App GoCar Brasil Versão Passageiro, você não vai se arrepender! 🤳
Top 2 Ad Creative of GoCar
Ad Details ：
Headline ：O MELHOR APP DE PARÁ DE MINAS!
Text ：Mais de 10.460 pessoas em Pará de Minas já baixaram o nosso app... Você ainda tem dúvidas que somos melhor app da cidade⁉ BAIXE AGORA o App GoCar Brasil Versão Passageiro, você não vai se arrepender! 🤳
Top 3 Ad Creative of GoCar
Ad Details ：
Headline ：Seu motorista na palma da mão!
Text ：Sua segurança vale muito e na GoCar Brasil você paga bem pouco por ela. Baixe nosso aplicativo e vá em segurança. 😷🚘
Clique em Saiba Mais e baixe o app. 📲
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 34 | 34 | 33 |
| Popularity | 177 | 177 | 174 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for GoCar in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free GoCar's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GoCar, you can click the app name below to view related reports, or you can find more info in ASOTools.