GoParity Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GoParity's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GoParity.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GoParity
App Name : GoParity
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Power Parity, Lda
Publisher : Instagram,Facebook,Ameba,Blue Light Filter - Night Mode, Night Shift,Korean Food Recipes - 10k Recipes,TopBuzz: Notícias,Vídeos, GIFs,GulogGratis
Total creative ads during the time period : 168
Duration : 442
Popularity : 20,350
Check ASO Keywords of GoParity
2. GoParity’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GoParity in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GoParity in the recent period. As of 2021-02-19, among the GoParity‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, GoParity's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-19, GoParity‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of GoParity
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GoParity. We can see some advertising trends.
Top 1 Ad Creative of GoParity
Ad Details ：
Headline ：Investments for good and for everybody.
Text ：Impact investing platform. Start with as little as 20 € and earn until 8% a year.
Top 2 Ad Creative of GoParity
Ad Details ：
Headline ：Investments for good and for everybody.
Text ：Impact investing platform. Start with as little as 20 € and earn until 8% a year.
Top 3 Ad Creative of GoParity
Ad Details ：
Headline ：Earn money by making the world a better place
Text ：Invest in solar energy projects and compensate your carbon footprint.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 102 | 102 | 103 |
| Popularity | 757 | 751 | 751 |
| Dimensions | 500 x 500 | 500 x 500 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Denmark | Denmark | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for GoParity in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free GoParity's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GoParity, you can click the app name below to view related reports, or you can find more info in ASOTools.