Groupama et moi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Groupama et moi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Groupama et moi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Groupama et moi
App Name : Groupama et moi
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Groupama
Publisher : Facebook,Pregnancy Guide,Instagram,Animated Christmas Live Wallpaper,Visit Morocco,РАК Гороскоп на сегодня, завтра и на каждый день,Al Quran Bengali (কুরআন বাঙালি)
Total creative ads during the time period : 664
Duration : 645
Popularity : 54,221
Check ASO Keywords of Groupama et moi
2. Groupama et moi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Groupama et moi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Groupama et moi in the recent period. As of 2021-03-16, among the Groupama et moi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Groupama et moi's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Groupama et moi‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Groupama et moi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Groupama et moi. We can see some advertising trends.
Top 1 Ad Creative of Groupama et moi
Ad Details ：
Headline ：Votre devis santé
Text ：Assurance santé : réalisez votre devis d'assurance santé avec Groupama. Formule santé et tarif assurance santé en ligne sur groupama.fr
Top 2 Ad Creative of Groupama et moi
Ad Details ：
Headline ：Votre devis habitation
Text ：Obtenez votre devis assurance habitation en quelques clics, que vous soyez locataire ou propriétaire et quel que soit votre besoin
Top 3 Ad Creative of Groupama et moi
Ad Details ：
Headline ：Satisfaction sociétaires
Text ：98% de nos sociétaires sont satisfaits de la relation avec leur conseiller. Et si, vous aussi, vous nous faisiez confiance ?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 46 | 46 | 39 |
| Popularity | 240 | 194 | 194 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 6 | 1 |
| Countries | Congo,Monaco,Belgium,Central African,Luxembourg,Switzerland,France | Belgium,Luxembourg,Central African,Switzerland,Monaco,Congo,France | France,Monaco,Belgium,Central African,Switzerland,Luxembourg,Congo |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Groupama et moi in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Groupama et moi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Groupama et moi, you can click the app name below to view related reports, or you can find more info in ASOTools.