Handwrytten Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Handwrytten's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Handwrytten.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Handwrytten
App Name : Handwrytten
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Handwrytten
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,PokeCatch 自动捉精灵 for 精灵宝可梦go(Pokemon GO),Voice Lie Detector Prank !
Total creative ads during the time period : 28
Duration : 1,371
Popularity : 11,445
Check ASO Keywords of Handwrytten
2. Handwrytten’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Handwrytten in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Handwrytten in the recent period. As of 2021-05-26, among the Handwrytten‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, Handwrytten's the proportion of networks impressions are placed like this:
Messenger's proportion is 35.23%,
Instagram's proportion is 35.22%,
Facebook's proportion is 29.55%,
's proportion is ,
's proportion is .
In the date of 2021-05-26, Handwrytten‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Handwrytten
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Handwrytten. We can see some advertising trends.
Top 1 Ad Creative of Handwrytten
Ad Details ：
Headline ：Send Handwritten notes from Salesforce.com
Text ：Handwrytten allows you to send real notes, written in pen, directly from our site, apps, or Salesforce.com!
Top 2 Ad Creative of Handwrytten
Ad Details ：
Headline ：Send Handwritten notes from Salesforce.com
Text ：Automate your correspondence. Download our app from the AppExchange and send notes directly within Salesforce.
Top 3 Ad Creative of Handwrytten
Ad Details ：
Headline ：Send Handwritten Notes Easily Online
Text ：Show your contacts you care! Easily send handwritten Thank You cards, Birthday cards and more online.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 905 | 962 | 89 |
| Popularity | 999 | 999 | 695 |
| Dimensions | 600 x 315 | 600 x 315 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States,Australia,Canada,United Kingdom | Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Handwrytten in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Handwrytten's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Handwrytten, you can click the app name below to view related reports, or you can find more info in ASOTools.