Happy Safari Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Happy Safari’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Happy Safari.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Happy Safari

App Name : Happy Safari


Happy Safari-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : D C Thomson & Co Ltd

Publisher : OLX Clasificados,GulogGratis: Køb & sælg,Tunnel & Twist - Rhythmic Endless High Speed Game,开箱模拟器 for 皇室战争,Video Editor with Music Star,Fotor - Photo Editor & Collage,MySQL QueryDB Client

Total creative ads during the time period : 58

Duration : 384

Popularity : 14,708

2. Happy Safari’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Happy Safari in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Happy Safari in the recent period. As of 2020-09-04, among the Happy Safari‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Happy Safari’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.48%,

Audience Network’s proportion is 49.52%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, Happy Safari‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Happy Safari

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Happy Safari. We can see some advertising trends.

Top 1 Ad Creative of Happy Safari

Ad Details :

Headline :No ads & free to play!

Text :

Top 2 Ad Creative of Happy Safari

Ad Details :

Headline :No ads & free to play!

Text :

Top 3 Ad Creative of Happy Safari

Ad Details :

Headline :The best zoo game ever

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 178 172 94
Popularity 992 989 764
Dimensions 320 x 400 320 x 400 400 x 400
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries Ireland,Sweden,United States,United Kingdom,Canada,Norway,Australia,Netherlands,Finland,New Zealand,Denmark,Germany United Kingdom,Netherlands,Sweden,Denmark,Norway,Ireland,United States,Finland,New Zealand,Canada,Australia,Germany Ireland,New Zealand,Norway,Germany,Netherlands,Finland,Sweden,United Kingdom,United States,Canada,Australia
Language English English Dutch

Through the above analysis, we can see that the most effective channel for Happy Safari in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Happy Safari’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Happy Safari, you can click the app name below to view related reports.