Harris Teeter Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Harris Teeter's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Harris Teeter.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Harris Teeter
App Name : Harris Teeter
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Harris Teeter, LLC.
Publisher : Instagram,Facebook,HuffPost - News & Politics,Fotor - Photo Editor&Collage,Alarm Clock,Virus Cleaner 2019 - Antivirus, Cleaner Booster
Total creative ads during the time period : 514
Duration : 1,313
Popularity : 44,990
Check ASO Keywords of Harris Teeter
2. Harris Teeter’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Harris Teeter in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Harris Teeter in the recent period. As of 2021-03-12, among the Harris Teeter‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Harris Teeter's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-12, Harris Teeter‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Harris Teeter
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Harris Teeter. We can see some advertising trends.
Top 1 Ad Creative of Harris Teeter
Ad Details ：
Headline ：SAVE NOW! Visit Harris Teeter for exclusive deals 🐾
Text ：Feeding your pet super premium pet food is now more affordable than ever with exclusive deals found only at your local Harris Teeter. 🐶
Top 2 Ad Creative of Harris Teeter
Ad Details ：
Headline ：SAVE NOW! Visit Harris Teeter for exclusive deals 🐾
Text ：Feeding your pet super premium pet food is now more affordable than ever with exclusive deals found only at your local Harris Teeter. 🐶
Top 3 Ad Creative of Harris Teeter
Ad Details ：
Headline ：SAVE NOW! Visit Harris Teeter for exclusive deals 🐾
Text ：Feeding your pet super premium pet food is now more affordable than ever with exclusive deals found only at your local Harris Teeter. 🐶
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 96 | 95 |
| Popularity | 696 | 695 | 686 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Harris Teeter in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Harris Teeter's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Harris Teeter, you can click the app name below to view related reports, or you can find more info in ASOTools.