HealthKart Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HealthKart's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HealthKart.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HealthKart
App Name : HealthKart
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Bright Lifecare Private LTD
Publisher : Fotor - Photo Editor&Collage,Instagram,Facebook,MakeupPlus - Virtual Makeup,MySQL QueryDB Client,GulogGratis,Montage Video Musique
Total creative ads during the time period : 3,238
Duration : 1,487
Popularity : 377,265
Check ASO Keywords of HealthKart
2. HealthKart’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HealthKart in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HealthKart in the recent period. As of 2021-03-13, among the HealthKart‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, HealthKart's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-13, HealthKart‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of HealthKart
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HealthKart. We can see some advertising trends.
Top 1 Ad Creative of HealthKart
Ad Details ：
Headline ：HealthKart Melatonin, 60 capsules
Text ：Range of #Health & #Wellness Products. Your Partner for Good Health. Now Up to 50% Off!
Shop Online For -
>Apple Cider Vinegars
>Protein Shakes
>Omega 3
>Multivitamins
Top 2 Ad Creative of HealthKart
Ad Details ：
Headline ：HealthKart Multivitamin with Multimineral, Amino Acids, Taurine & Ginseng Extract, 60 tablet(s) Unflavoured
Text ：Range of #Health & #Wellness Products. Your Partner for Good Health. Now Up to 50% Off!
Shop Online For -
>Apple Cider Vinegars
>Protein Shakes
>Omega 3
>Multivitamins
Top 3 Ad Creative of HealthKart
Ad Details ：
Headline ：HealthKart Melatonin, 60 capsules
Text ：Range of #Health & #Wellness Products. Your Partner for Good Health. Now Up to 50% Off!
Shop Online For -
>Apple Cider Vinegars
>Protein Shakes
>Omega 3
>Multivitamins
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 224 | 224 | 224 |
| Popularity | 997 | 997 | 997 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada,United Kingdom,Australia | United Kingdom,United States,Canada,Australia | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for HealthKart in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free HealthKart's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HealthKart, you can click the app name below to view related reports, or you can find more info in ASOTools.