Hello City Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Hello City's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Hello City.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Hello City
App Name : Hello City
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : INEA S.A,
Publisher : Instagram,Facebook
Total creative ads during the time period : 11
Duration : 323
Popularity : 1,058
Check ASO Keywords of Hello City
2. Hello City’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Hello City in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Hello City in the recent period. As of 2021-05-27, among the Hello City‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Hello City's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Hello City‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Hello City
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Hello City. We can see some advertising trends.
Top 1 Ad Creative of Hello City
Ad Details ：
Headline ：Sprawdź darmową aplikację
Text ：Hello City jest Ustroniu Morskim. Sprawdź najnowsze informacje, kalendarz wydarzeń oraz atrakcje turystyczne. To wszystko znajdziesz w jednej aplikacji.
Top 2 Ad Creative of Hello City
Ad Details ：
Headline ：Darmowa aplikacja dla mieszkańców
Text ：Hello City jest Ustroniu Morskim. Sprawdź najnowsze informacje, kalendarz wydarzeń oraz atrakcje turystyczne. To wszystko znajdziesz w jednej aplikacji.
Top 3 Ad Creative of Hello City
Ad Details ：
Headline ：Darmowa aplikacja dla mieszkańców
Text ：Hello City jest Ustroniu Morskim. Sprawdź najnowsze informacje, kalendarz wydarzeń oraz atrakcje turystyczne. To wszystko znajdziesz w jednej aplikacji.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 9 | 9 | 9 |
| Popularity | 69 | 69 | 69 |
| Dimensions | 600 x 600 | 400 x 600 | 400 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for Hello City in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Hello City's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Hello City, you can click the app name below to view related reports, or you can find more info in ASOTools.